Sassoon Academy is a renowned institution in the field of education and training, specializing in premier hairdressing courses. With a global reputation for excellence, the academy offers a variety of programs designed for individuals at different skill levels, from beginners to advanced practitioners in the hair industry. Their course offerings include short-term and long-term training in cutting and coloring techniques, as well as specialized barbering programs. Targeting aspiring hairdressers, salon professionals, and educators, Sassoon Academy provides comprehensive training that aims to enhance practical skills and inspire creativity. The academy’s courses are recognized worldwide, making them a valuable asset for those looking to advance their careers in hairdressing. With locations in major cities and online options, Sassoon Academy caters to a diverse clientele seeking quality education in the international hairdressing sector.
Sassoon Academy receives mixed reviews, with a notable divide in customer experiences. Many reviewers praise the academy for its vibrant atmosphere and the skill of certain trainees, highlighting positive interactions with staff and satisfactory haircuts.
For instance, some customers express delight in their haircuts, mentioning the professionalism of the trainees and the supportive environment. However, a significant number of complaints focus on the negative attitudes of some senior stylists and teachers, with reports of rudeness and unprofessional behavior that overshadow the positive aspects. Additionally, several customers express dissatisfaction with the overall experience, citing long wait times and poor communication.
Summary generated with AI from recent reviews
Each source counts by its number of reviews. Only reviews written by people are scored.
| Source | Rating | Reviews | Weight | 6-mo | Fake risk |
|---|---|---|---|---|---|
Trustpilot Imported Trustpilot reviews | 2.9 | 29 | 100% | ● Low |
Monthly average rating from reviews written by people · latest review Jun 2025.
| Month | Average | Reviews |
|---|---|---|
| Sep 24 | 1.0 | 1 |
| Oct 24 | 3.0 | 2 |
| Nov 24 | — | 0 |
| Dec 24 | — | 0 |
| Jan 25 | — | 0 |
| Feb 25 | 5.0 | 1 |
| Mar 25 | — | 0 |
| Apr 25 | — | 0 |
| May 25 | 5.0 | 1 |
| Jun 25 | 1.0 | 1 |
Share of positive (4–5★) and negative (1–2★) reviews mentioning each topic · based on the 29 most recent reviews.
“Such a fantastic buzz about the academy, this was my first time there”
“VA Academy you need to send your teachers on a customer service course”
Same method for every company: overall rating, legitimacy checks, the average rating of reviews mentioning each area and the 6-month trend · Education & Training.
| Company | Overall | Legit | Service | Value | Trend | Reviews |
|---|---|---|---|---|---|---|
 | 2.9 out of 5 (fair) | 100 out of 100 | 2.2 out of 5 (poor) | 3.0 out of 5 (fair) | — | 29 |
| 4.8 out of 5 (good) | 100 out of 100 | 4.8 out of 5 (good) | — | — | 85 | |
| 5.0 out of 5 (good) | 100 out of 100 | 5.0 out of 5 (good) | 5.0 out of 5 (good) | — | 57 | |
| 5.0 out of 5 (good) | 100 out of 100 | 5.0 out of 5 (good) | — | — | 37 | |
| 4.5 out of 5 (good) | 100 out of 100 | 4.9 out of 5 (good) | — | — | 25 |
Bottom line: Sassoon Academy is #5 of 5 on overall rating in this group. On service, Truka scores higher (5.0 vs 2.2).
29 reviews of Sassoon Academy. Filter by what matters to you.
My first time at the Sassoon academy couldn't have been any better. Light cut my hair beautifully and carefully under the supervision of the Guru, Aris. They were both charming. Allow plenty of time. The trainees are learning. The time wasn't a problem for me. I would recommend the academy to anyone and I will return.
I absolutely love going to the Vidal Sassoon Academy in Greek street and find all the staff are wonderful both to us clientele and to the students. As an ex teacher myself they have the right approach and qualities; always instructing gently, never directly criticising but calmly asking if the students had considered various things. They are so supportive and hard-working. I began attending what was then called the Vidal Sassoon Training School in the early seventies but, after moving from London I used my local hairdresser's for years. This continued until two and a half years ago when I couldn't believe how much I was charged after being a loyal customer for eighteen years! Truly eye-watering. Even with the fares for a train journey of over an hour-long I save more than a hundred pounds and so enjoy the whole experience of being back in my beloved London and meeting lovely students from different parts of the globe.
Such a fantastic buzz about the academy, this was my first time there. Went for a cut and wow so pleased with the result, trendy and beautifully cut. Everyone was super nice and really listened to what I wanted. Natalia who cut my hair was fantastic, friendly with such attention to detail. Will definitely go back again, a great experience, many thanks to all
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Polarized pattern: few middle ratings. 45% of recent reviews are 4–5★ and 52% are 1–2★.
I was a little nervous going to the academy for the first time… but was a great experience… Maggie M was my ‘trainee’…. I use inverted comma’s because I would not have known she was training… she was so good! Damian, her tutor, guided her throughout, but I felt in very safe hands with Maggie… extremely professional and a pleasure to be around!she will do brilliantly in whatever she does, I have no doubt👏⭐️👏⭐️👏⭐️ a good experience all round!
My academy's student haircut was a while ago, at the end of September but here it is. The tutor in charge, Italian I believe, was professional attentive and made every effort to make me and everyone feel comfortable. The student who was graduating did a great job. Thanks, Barbara
My 5 star rating is for Paula who provided excellent customer service and helped save what would otherwise have been a totally disastrous visit to the Sassoon Academy at 5 Ave Maria Street, London. I arrived, along with 6 other clients, on the morning of 16 October '23 for confirmed 10am hair appointments, only to find the Academy closed. Having unsuccessfully tried to contact somebody by phone to find out what was going on, Paula by chance arrived to collect something. She explained the reason for the closure was due to a main event being held in another Sassoon venue. She couldn't have been more apologetic and spent some time going the extra mile in making phone enquires to arrange suitable, alternative appointments for all of us, before continuing on with her main tasks. Paula is a credit to the organisation.
Stunning haircut by Sassoon Academy Greek St today. The stylist started working with me and my style of look straight away so it felt very personalised and was also expertly carried out plus fun. There is amazing attention to detail and I left with the exact haircut I wanted that was also crafted to my hair type - so even better than I could have imagined.
Vidal Sassoon -you are back!! Total redemption - after my complaint to them a few months ago they were great in letting me wait to return post Covid and they gave me the best cut and colour eveeeeeeeer! On the house and with all the bucket loads of talent and skill I always associate with them. Sooooooo pleased. Finally everyone saying again how fantastic my hair looks and asking me who does it! The heart and soul of Sassoon’s is very much alive and kicking - big thank you to them - Edward, Silvia and whole team at Chelsea plus co itself.
South Molton Street salon is excellent. The team are so helpful and informative and always ready to help with a smile. Peter is a brilliant consistent cutter and a super human being.!
I really enjoyed the hair cutting services presented to me by the Sassoon Academy. I have been trying to be their hair cutting model for years and the perseverance finally paid off! I made an appointment last week and was finally seen today being Thursday, October 20th, 2016. The academy has been around in the Santa Monica area for the past 15 years and is becoming bigger and better! They operate several floors and teach only the best in hair design and instruction and are always in the need for models who are more than willing to let their students practice their top hair cutting skills on them such as myself. When I arrived, I was greeted by Karim who is their Receptionist and then I met with Dwight who is their North American Show And Event Coordinator who answered a lot of my questions and gave me a fantastic tour later on. Very soon, I got to meet Kelsey, my hair stylist who has been cutting hair back east for the past 3-4 years who was being supervised by Matthew, her instructor who has been with the Sassoon Academy for the past three (3) years. My overall experience for the 2.5 hours was Excellent and I enjoyed every minute of it including the long conversations that I had with my stylist during my visit. I also ended up getting a Fantastic Fade Haircut and was very Satisfied with the results. I more than Highly Recommend the Sassoon Academy to anyone looking for a Great Haircut or to anyone looking for a Great Hair Cutting School To Study At. Thank you. Sincerely yours, Howard Paul Shore Hair Model /HPS
Sassoon Academy is a renowned institution in the field of education and training, specializing in premier hairdressing courses. With a global reputation for excellence, the academy offers a variety of programs designed for individuals at different skill levels, from beginners to advanced practitioners in the hair industry. Their course offerings include short-term and long-term training in cutting and coloring techniques, as well as specialized barbering programs. Targeting aspiring hairdressers, salon professionals, and educators, Sassoon Academy provides comprehensive training that aims to enhance practical skills and inspire creativity. The academy’s courses are recognized worldwide, making them a valuable asset for those looking to advance their careers in hairdressing. With locations in major cities and online options, Sassoon Academy caters to a diverse clientele seeking quality education in the international hairdressing sector.
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