Ancestry.com is a leading online platform specializing in genealogy and family history research. The company offers a variety of tools and resources that enable users to trace their ancestry, build family trees, and discover historical records. Through its extensive database, Ancestry.com provides access to billions of historical documents, including census records, birth and death certificates, and immigration records, making it a valuable resource for individuals interested in uncovering their personal heritage.
The primary customers of Ancestry.com include genealogists, family historians, and anyone looking to explore their lineage. The platform caters to a diverse audience, from beginners seeking to learn about their family history to experienced researchers delving into complex genealogical inquiries. By offering subscription-based services and specialized resources, Ancestry.com supports users in their pursuit of understanding their family connections and cultural heritage.
Ancestry.com receives mixed feedback from users, with a significant number expressing dissatisfaction. While some customers appreciate the opportunity to explore their family history and report positive experiences with the results, others find the service confusing and feel overwhelmed by the amount of information provided.
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Common complaints include issues with the cancellation process, unexpected charges, and a perceived lack of value for the money spent. Many reviewers mention that the results can be misleading or incomplete, leading to frustration. Additionally, the slow processing times for DNA kits and results contribute to negative sentiments. Despite some positive experiences, the overall sentiment leans towards disappointment, highlighting significant areas for improvement.
1,000 customer reviewsLatest review over a year ago
Where the score comes from
Each source counts by its number of reviews. Only reviews written by people are scored.
Rating, volume, share of the score, six-month trend and fake-review risk for each source
Source
Rating
Reviews
Weight
6-mo
Fake risk
★
Trustpilot
Imported Trustpilot reviews
2.7
1,000
100%
+0.1
● Low
2.7 / 5 overall
=
1,000 reviews across 1 scored source
How fake risk works ⓘ
Reputation trend
Monthly average rating from reviews written by people · latest review Aug 2025.
Last 3 months
2.8▲ 0.1
12-month avg
2.7
All-time
2.7
Category avg
3.8
Monthly averageCategory average
Monthly average rating and review count
Month
Average
Reviews
Apr 25
2.8
218
May 25
2.6
269
Jun 25
2.9
250
Jul 25
2.7
234
Aug 25
2.4
29
What people praise & complain about
Share of positive (4–5★) and negative (1–2★) reviews mentioning each topic · based on the 500 most recent reviews.
Top praiseof 172 positive reviews
Easy to use8%
14 mentions
Fast & efficient6%
11 mentions
Helpful support5%
9 mentions
Customer service5%
8 mentions
“Was easy to do and results came back in no time”
On “Easy to use” · Jul 31, 2025
Top complaintsof 253 negative reviews
Payment issues19%
49 mentions
Account issues10%
26 mentions
Customer service9%
22 mentions
Subscription9%
22 mentions
“Thought the idea of this makes sense, once you actually start receiving information on your family tree it starts get...”
On “Payment issues” · Aug 8, 2025
How it compares
Same method for every company: overall rating, legitimacy checks, the average rating of reviews mentioning each area and the 6-month trend · Media & Publishing.
Overall rating and review count for this company and similar companies
Terrible Cutsomer Service.
I am trying to order a replacement KIT as I did not register the first KIT and this is nigh impossible!!
The only person I can communciate with is via virtual chat of which informs me no matter the time of day that they are closed.
Im a little bit confused, the DNA for my youngest son is exactly the same as my older sons and shows them as the same person or twin? How is that possible?
Don't waste your time or money with other companies offering DNA testing. Ancestry is great for anyone, wether looking to build a family tree, find family, or just passionately curious about where and who you came from, ancestry has it all. It doesn't cost an arm and leg, and it's very easy to use, the results are far from more detailed then other companies. I highly recommend using ancestry.
Ancestry.com's refund policy can vary based on the subscription type. For specific details regarding refunds, please visit our website or contact customer support.
How do I cancel my Ancestry.com subscription?
Cancellation processes can sometimes be confusing. We recommend visiting our website for detailed instructions or reaching out to our customer service for assistance.
What services does Ancestry.com provide?
Ancestry.com offers a range of services including family tree building, DNA testing, and access to historical records. For a comprehensive overview, please check our website.
Is there a free trial available for Ancestry.com?
Ancestry.com often offers a free trial for new users. For the latest information on free trial availability and terms, please visit our website.
All 5 questions →Show fewer questions
How long does it take to receive DNA test results?
The time frame for receiving DNA test results can vary. For the most accurate and up-to-date information, please refer to our website or contact our support team.
Anyone can write a CrowdTrust review. People who write reviews have ownership to edit or delete them at any time, and they'll be displayed as long as an account is active.
After previously submitting and receiving results from the 23&me site, the Ancestry analysis was too broad. It did not break down the composition of my historical family background, but rather gave a generic analysis. I was very disappointed by their report and if I hadn't already received the 23&me results, I wouldn't realize how less complete this analysis was.
Results consisted of a very little bit of useless information. Evidently I have a full sibling brother named Colleen? What on earth is that supposed to mean? Site teases you with other information available if you want to pay extra for it. No thank you Ancestory. I’ll just be done now.
Jokes of a company had 4 kits sent out now none of them have worked. Customer service is shocking don’t have a clue what they’re doing. If you read this review please DO NOT USE THIS COMPANY
Ancestry gave me a little bit of information and then wants to charge me for anything else. I thought it would be way more interesting and have more info. Nope. I don't recommend it unless you are going to spend a lot moremoney.
I started using Ancestry during g the pandemic. What a wonderful experience but expensive. I decided to get the DNA kit since 21andMe fell in the toilet. It sucks all they want is to drain my money with every single interaction I have with them. JFC!
Don’t waste your money. I wish I had done more research into this company. Paid for the DNA testing kit, which they have only just received sent 8 days ago! I have been receiving non relevant information that doesn’t in any way match the information I have provided. Emails trying to upsell when still waiting for the basics.
Today I find that well over a hundred pounds has been taken from my account which I would never have agreed to as I always would go for a monthly subscription. I have contacted them and will not even receive a reply for 7 days. I wish I had never signed up the whole experience has not had any positives. One star is generous. I will post again when I hear if I will get a refund!!!!
It is not as user friendly as I had hoped. I wanted to message my brother but entering his name in the prompt said not found. He is in the system & we talked. He said he couldn't get it to work.
Not very intuitive. Editing is difficult. I have my my father, my mother, my sister listed twice listed twice and I can’t fix it. I’d like to delete the entire thing and start over. No tools to edit easily when partial info is correct but not all. Just to jumbled to maneuver. Hate it right now and there are no helpful steps to fix. I’m not enjoying this experience at all.
Ancestry.com is a leading online platform specializing in genealogy and family history research. The company offers a variety of tools and resources that enable users to trace their ancestry, build family trees, and discover historical records. Through its extensive database, Ancestry.com provides access to billions of historical documents, including census records, birth and death certificates, and immigration records, making it a valuable resource for individuals interested in uncovering their personal heritage.
The primary customers of Ancestry.com include genealogists, family historians, and anyone looking to explore their lineage. The platform caters to a diverse audience, from beginners seeking to learn about their family history to experienced researchers delving into complex genealogical inquiries. By offering subscription-based services and specialized resources, Ancestry.com supports users in their pursuit of understanding their family connections and cultural heritage.