Direct Line cruises is great to work with
Direct Line cruises is great to work with. They do not work on commission (at least not to my knowledge) are extremely helpful and always offer more OBC than competitors. Highly recommend

Direct Line Cruises is a reputable cruise agency that specializes in providing a seamless booking experience for travelers seeking various cruise options. The company offers a user-friendly Smart Cruise Finder, allowing customers to easily search for and compare different cruise itineraries, destinations, and cruise lines. With a focus on customer support, Direct Line Cruises is dedicated to helping clients plan their vacations by providing expert advice and assistance throughout the booking process. Targeting a diverse range of travelers, from first-time cruisers to seasoned vacationers, the company features a variety of cruise options including popular destinations like Alaska, Bermuda, the Caribbean, and Europe. Direct Line Cruises also promotes special offers, such as discounted fares and onboard credits, to enhance the value of each booking. By combining extensive destination knowledge with personalized service, Direct Line Cruises aims to cater to the needs of cruise enthusiasts looking for reliable and trustworthy travel solutions.
Direct Line Cruises receives overwhelmingly positive feedback from customers, highlighting the ease of booking and exceptional service provided by their travel agents. Reviewers appreciate the user-friendly website and the ability to speak with knowledgeable staff, which enhances the overall experience.
Many note that the agents go above and beyond to secure the best cabins and provide thorough explanations, contributing to a seamless booking process. However, some customers express frustration with hold times when calling the office, indicating that while the service is generally excellent, there can be delays in reaching an agent. Despite this minor issue, the majority of consumers are highly satisfied and continue to rely on Direct Line Cruises for their travel needs. Overall, the sentiment is overwhelmingly positive.
Summary generated with AI from recent reviews
Each source counts by its number of reviews. Only reviews written by people are scored.
| Source | Rating | Reviews | Weight | 6-mo | Fake risk |
|---|---|---|---|---|---|
Trustpilot Imported Trustpilot reviews | 4.9 | 1,032 | 100% | ● Low |
Monthly average rating from reviews written by people · latest review Aug 2025.
| Month | Average | Reviews |
|---|---|---|
| Sep 24 | 4.9 | 78 |
| Oct 24 | 5.0 | 81 |
| Nov 24 | 4.9 | 79 |
| Dec 24 | 4.8 | 68 |
| Jan 25 | 4.9 | 81 |
| Feb 25 | 4.7 | 70 |
| Mar 25 | 4.9 | 90 |
| Apr 25 | 4.9 | 84 |
| May 25 | 4.8 | 117 |
| Jun 25 | 4.8 | 86 |
| Jul 25 | 4.9 | 126 |
| Aug 25 | 5.0 | 2 |
Share of positive (4–5★) and negative (1–2★) reviews mentioning each topic · based on the 500 most recent reviews.
“When I do call their office they are very nice to work with and very helpful, professional and knowledgeable”
“Can’t believe this is actually happening Would expect a company like yours to put their staff through rigorous train...”
Same method for every company: overall rating, legitimacy checks, the average rating of reviews mentioning each area and the 6-month trend · Travel Agencies.
| Company | Overall | Legit | Service | Booking | Website & app | Trend | Reviews |
|---|---|---|---|---|---|---|---|
| 4.9 out of 5 (good) | 100 out of 100 | 4.9 out of 5 (good) | 4.8 out of 5 (good) | 4.6 out of 5 (good) | 0% | 1,032 | |
| 4.9 out of 5 (good) | 100 out of 100 | 5.0 out of 5 (good) | — | 4.2 out of 5 (good) | — | 1,109 | |
| 4.6 out of 5 (good) | 100 out of 100 | 4.5 out of 5 (good) | 4.5 out of 5 (good) | — | — | 1,069 | |
| 4.8 out of 5 (good) | 100 out of 100 | 4.9 out of 5 (good) | 4.9 out of 5 (good) | 5.0 out of 5 (good) | — | 1,050 | |
| 4.8 out of 5 (good) | 100 out of 100 | 4.8 out of 5 (good) | 4.1 out of 5 (good) | 4.1 out of 5 (good) | −1% | 1,014 |
Bottom line: Direct Line Cruises is #2 of 5 on overall rating in this group. On website & app, Audley Travel scores higher (5.0 vs 4.6).
500 reviews of Direct Line Cruises. Filter by what matters to you.
Direct Line cruises is great to work with. They do not work on commission (at least not to my knowledge) are extremely helpful and always offer more OBC than competitors. Highly recommend
Good web site; good service on the phone; competitive prices.
Helpful and prompt. Able to answer all of my questions and steer me in the right places. Have worked with DLC before and they are always great
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Audrey was so extremely helpful!! I’m so excited for our first cruise!!
What made this a great experience was the agent who assisted me in making my family cruise arrangements. Her name is Kimberly Imperial and she couldn’t have been sweeter or more helpful. I had several changes and requests which she executed professionally and expediently. She is a true gem.
So easy to use ! Friendly service! Quick and easy ! full details in my e-mails
Cheeo, thank you so much for assisting us with our vacation needs! You are absolutely Awesome!
It’s always a pleasure to deal with Direct Line Cruises, we always recommend to family, friends and strangers.
Always book our cruises with Direct Line and have complete confidence that we receive the best pricing, incredible perks like paid gratuities, and perks through their Loyalty Program points redemption plan. Every representative is knowledgeable and efficient. We have booked with Patrice several times and she is precise and answered any questions promptly through emails pre-cruise.
It is my first cruise. Did not know exactly where should I look first, having so many advertisings. So, I decided for Direct Line Cruise. I did my research online first. I called after I had an idea what I want and found Kim Imperial answering to my call.. She is absolutely a 5 star Agent. I got all the needed info in a very professional manner. I got my reservation. She is extremely knowledgeable and detailed. Thank you!
Quick response from my changes request and inquires.
Direct Line Cruises is a reputable cruise agency that specializes in providing a seamless booking experience for travelers seeking various cruise options. The company offers a user-friendly Smart Cruise Finder, allowing customers to easily search for and compare different cruise itineraries, destinations, and cruise lines. With a focus on customer support, Direct Line Cruises is dedicated to helping clients plan their vacations by providing expert advice and assistance throughout the booking process. Targeting a diverse range of travelers, from first-time cruisers to seasoned vacationers, the company features a variety of cruise options including popular destinations like Alaska, Bermuda, the Caribbean, and Europe. Direct Line Cruises also promotes special offers, such as discounted fares and onboard credits, to enhance the value of each booking. By combining extensive destination knowledge with personalized service, Direct Line Cruises aims to cater to the needs of cruise enthusiasts looking for reliable and trustworthy travel solutions.
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