The website is so easy to book our…
The website is so easy to book our cruise (s). The only thing I wish direct would do is when you book a cruise they mail your documents and luggage tags. Not everyone has a printer or computer.

Direct Line Cruises is a reputable cruise agency that specializes in providing a seamless booking experience for travelers seeking various cruise options. The company offers a user-friendly Smart Cruise Finder, allowing customers to easily search for and compare different cruise itineraries, destinations, and cruise lines. With a focus on customer support, Direct Line Cruises is dedicated to helping clients plan their vacations by providing expert advice and assistance throughout the booking process. Targeting a diverse range of travelers, from first-time cruisers to seasoned vacationers, the company features a variety of cruise options including popular destinations like Alaska, Bermuda, the Caribbean, and Europe. Direct Line Cruises also promotes special offers, such as discounted fares and onboard credits, to enhance the value of each booking. By combining extensive destination knowledge with personalized service, Direct Line Cruises aims to cater to the needs of cruise enthusiasts looking for reliable and trustworthy travel solutions.
Direct Line Cruises receives overwhelmingly positive feedback from customers, highlighting the ease of booking and exceptional service provided by their travel agents. Reviewers appreciate the user-friendly website and the ability to speak with knowledgeable staff, which enhances the overall experience.
Many note that the agents go above and beyond to secure the best cabins and provide thorough explanations, contributing to a seamless booking process. However, some customers express frustration with hold times when calling the office, indicating that while the service is generally excellent, there can be delays in reaching an agent. Despite this minor issue, the majority of consumers are highly satisfied and continue to rely on Direct Line Cruises for their travel needs. Overall, the sentiment is overwhelmingly positive.
Summary generated with AI from recent reviews
Each source counts by its number of reviews. Only reviews written by people are scored.
| Source | Rating | Reviews | Weight | 6-mo | Fake risk |
|---|---|---|---|---|---|
Trustpilot Imported Trustpilot reviews | 4.9 | 1,032 | 100% | ● Low |
Monthly average rating from reviews written by people · latest review Aug 2025.
| Month | Average | Reviews |
|---|---|---|
| Sep 24 | 4.9 | 78 |
| Oct 24 | 5.0 | 81 |
| Nov 24 | 4.9 | 79 |
| Dec 24 | 4.8 | 68 |
| Jan 25 | 4.9 | 81 |
| Feb 25 | 4.7 | 70 |
| Mar 25 | 4.9 | 90 |
| Apr 25 | 4.9 | 84 |
| May 25 | 4.8 | 117 |
| Jun 25 | 4.8 | 86 |
| Jul 25 | 4.9 | 126 |
| Aug 25 | 5.0 | 2 |
Share of positive (4–5★) and negative (1–2★) reviews mentioning each topic · based on the 500 most recent reviews.
“When I do call their office they are very nice to work with and very helpful, professional and knowledgeable”
“Can’t believe this is actually happening Would expect a company like yours to put their staff through rigorous train...”
Same method for every company: overall rating, legitimacy checks, the average rating of reviews mentioning each area and the 6-month trend · Travel Agencies.
| Company | Overall | Legit | Service | Booking | Website & app | Trend | Reviews |
|---|---|---|---|---|---|---|---|
| 4.9 out of 5 (good) | 100 out of 100 | 4.9 out of 5 (good) | 4.8 out of 5 (good) | 4.6 out of 5 (good) | 0% | 1,032 | |
| 4.9 out of 5 (good) | 100 out of 100 | 5.0 out of 5 (good) | — | 4.2 out of 5 (good) | — | 1,109 | |
| 4.6 out of 5 (good) | 100 out of 100 | 4.5 out of 5 (good) | 4.5 out of 5 (good) | — | — | 1,069 | |
| 4.8 out of 5 (good) | 100 out of 100 | 4.9 out of 5 (good) | 4.9 out of 5 (good) | 5.0 out of 5 (good) | — | 1,050 | |
| 4.8 out of 5 (good) | 100 out of 100 | 4.8 out of 5 (good) | 4.1 out of 5 (good) | 4.1 out of 5 (good) | −1% | 1,014 |
Bottom line: Direct Line Cruises is #2 of 5 on overall rating in this group. On website & app, Audley Travel scores higher (5.0 vs 4.6).
500 reviews of Direct Line Cruises. Filter by what matters to you.
The website is so easy to book our cruise (s). The only thing I wish direct would do is when you book a cruise they mail your documents and luggage tags. Not everyone has a printer or computer.
We always book through DirectLine Cruises. Easy to use web pages and excellent customer support. Plus, extra benefits!
The agents are great. However trying to get thru with your phone number is more than difficult. I have been on hold for over 20 minuts
The associate came online quickly. It was very difficult to get across what we wanted in terms of prices and availability. It was very convoluted where rates applied to what cabins and how to view availability on whatever deck we chose
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Prompt, efficient service.
Very good price, nice customer service.
So friendly and helpful!
You should fight more to RC head office for clients. We were told for Agent to contact RC Loyalty to honor our Diamond Plus discount. She did not presure Loyalty.
Very easy to maneuver through your website
Very helpful, great to deal with, fast and efficient
Always have done a great job for us, wherever in the world we have cruised to.
We have booked through Direct Line Cruises for over 10 cruises and they have always been extremely helpful in choosing the room that would best fit our criteria. They are always very friendly and knowable. Would recommend them to anytime interested in cruising.
Direct Line Cruises is a reputable cruise agency that specializes in providing a seamless booking experience for travelers seeking various cruise options. The company offers a user-friendly Smart Cruise Finder, allowing customers to easily search for and compare different cruise itineraries, destinations, and cruise lines. With a focus on customer support, Direct Line Cruises is dedicated to helping clients plan their vacations by providing expert advice and assistance throughout the booking process. Targeting a diverse range of travelers, from first-time cruisers to seasoned vacationers, the company features a variety of cruise options including popular destinations like Alaska, Bermuda, the Caribbean, and Europe. Direct Line Cruises also promotes special offers, such as discounted fares and onboard credits, to enhance the value of each booking. By combining extensive destination knowledge with personalized service, Direct Line Cruises aims to cater to the needs of cruise enthusiasts looking for reliable and trustworthy travel solutions.
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