Salons Direct is a leading wholesale supplier specializing in hair, beauty, and nail salon products in the UK. The company offers a comprehensive range of over 16,000 items from more than 300 reputable brands, catering specifically to trade customers, including salon owners and beauty professionals.
With a focus on providing essential supplies for the beauty industry, Salons Direct ensures convenience through features such as free next-day delivery on orders over £50 and a price match promise. The platform simplifies the procurement process for salons by offering a diverse selection of products, from hair care tools to beauty essentials, all designed to meet the needs of professionals in the sector.
Salons Direct receives overwhelmingly positive feedback from customers, who frequently praise the fantastic service and quick delivery. Many reviewers highlight the excellent selection of products at competitive prices, particularly noting discounts on popular brands like Olaplex and Color Wow.
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The website is described as easy to navigate, making the ordering process straightforward and efficient. Customers appreciate the helpfulness of the staff and the reliability of next-day delivery for orders over £50. However, a few complaints arise regarding incomplete orders, with some customers expressing frustration over not receiving their full shipments. Despite these occasional issues, the majority of consumers report a consistently positive experience. Overall, Salons Direct is highly recommended for beauty supplies.
Each source counts by its number of reviews. Only reviews written by people are scored.
Rating, volume, share of the score, six-month trend and fake-review risk for each source
Source
Rating
Reviews
Weight
6-mo
Fake risk
★
Trustpilot
Imported Trustpilot reviews
4.7
100
100%
—
● Low
4.7 / 5 overall
=
100 reviews across 1 scored source
How fake risk works ⓘ
Reputation trend
Monthly average rating from reviews written by people.
Not enough history for a trend yet: 100 reviews in 1 month. The chart appears once reviews span two months.
What people praise & complain about
Share of positive (4–5★) and negative (1–2★) reviews mentioning each topic · based on the 100 most recent reviews.
Top praiseof 92 positive reviews
Delivery38%
35 mentions
Customer service29%
27 mentions
Easy to use29%
27 mentions
Fast & efficient27%
25 mentions
“Fantastic service and quick delivery thanku”
On “Delivery” · Nov 24, 2025
Top complaintsof 7 negative reviews
Payment issues29%
2 mentions
Delivery29%
2 mentions
“I ordered my items 6 days ago and paid delivery”
On “Payment issues” · Nov 18, 2025
How it compares
Same method for every company: overall rating, legitimacy checks, the average rating of reviews mentioning each area and the 6-month trend · Beauty Services.
Overall rating and review count for this company and similar companies
The reason I give one star I received my order but the blade is not the correct model. The product I ordered was the BaByliss PRO Graphite Skeleton Trimmer Blade (BAB7072U) as shown on your website.
The blade I received only says “Graphite 2.0” and does not have the BAB7072U model marking.
Therefore it’s not the same product you advertised.
I really love the products, they always arrive very quickly! I especially like the points system, and the fact that I can redeem my points — that’s such a great idea!
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Look at all the pages before buying you might get a better deal
When looking for the products I wanted they advertise all of them singly then the bundles with all the offers are on the last page so I was gutted I missed out on saving some pennies. I paid for next day delivery on 3 different orders on the Wednesday evening but the postal service they use is DPD and they delivered on the Friday evening so each time wasted another £6.20 (roughly) on each order. I had ordered 3 times due to not ordering the correct thing at first so again the bundle would have been perfect knowing every part of the treatment is there in one bundle.
Moral of the story is I should have looked a few pages further and not bothered paying extra for delivery. The products are great though
I love this company.
Excellent choice of high quality products.
Been using for a few years and the pricing is good and always the right order and fast delivery.
I love the website easy to navigate.
Thanks 😊
My favourite beauty trader to buy from! Always the fastest most reliable delivery, VAT free offers and free delivery offers come up quite often and has a wide range of products to buy all my stock, highly recommended!
I love Salons Direct they always seem to have the stock I am looking for and deliver next day and the points make a big difference with being able to have money taken of the bill they soon add up
Fantastic company. Number one and very friendly and helpful customer service. It was my 1st time purchasing from Salons Direct. They are just brilliant. Thank you 🙏
Salons Direct is a leading wholesale supplier specializing in hair, beauty, and nail salon products in the UK. The company offers a comprehensive range of over 16,000 items from more than 300 reputable brands, catering specifically to trade customers, including salon owners and beauty professionals.
With a focus on providing essential supplies for the beauty industry, Salons Direct ensures convenience through features such as free next-day delivery on orders over £50 and a price match promise. The platform simplifies the procurement process for salons by offering a diverse selection of products, from hair care tools to beauty essentials, all designed to meet the needs of professionals in the sector.