Product was delivered in a few days and…
Product was delivered in a few days and the colour of the foundation was perfect
Ayu Cosmetics is an Irish-owned company specializing in vegan cosmetics and skincare products. The brand offers a diverse range of beauty essentials, including foundations, concealers, eye shadow palettes, and skincare treatments designed to promote radiant and healthy skin. Their products are crafted with a focus on natural ingredients, catering to consumers who prioritize clean beauty and ethical sourcing. The target market for Ayu Cosmetics includes environmentally conscious individuals seeking high-quality makeup and skincare solutions. With a strong emphasis on customer satisfaction, the company has garnered positive reviews, reflecting its commitment to delivering effective and luxurious beauty products. Customers can explore Ayu's offerings through their website, ayucosmetics.com, where they can also take advantage of promotions such as free shipping on orders over €40 in Ireland and the UK.
Ayu Cosmetics receives overwhelmingly positive feedback from customers, highlighting the fantastic quality of their products and exceptional service. Reviewers frequently praise the timely delivery, noting that orders often arrive faster than expected, which enhances the overall shopping experience.
Many consumers express satisfaction with specific items like the Perfect Skin Foundation and various makeup products, emphasizing their creamy consistency and effective performance. The website is described as user-friendly, making the ordering process seamless. However, a few critical comments mention issues with order fulfillment and hours of operation, suggesting that there may be occasional delays. Despite these minor concerns, the majority of reviews reflect a strong appreciation for Ayu's offerings and customer care.
Summary generated with AI from recent reviews
Each source counts by its number of reviews. Only reviews written by people are scored.
| Source | Rating | Reviews | Weight | 6-mo | Fake risk |
|---|---|---|---|---|---|
Trustpilot Imported Trustpilot reviews | 4.8 | 60 | 100% | ● Low |
Monthly average rating from reviews written by people · latest review Jun 2026.
| Month | Average | Reviews |
|---|---|---|
| May 26 | 4.8 | 48 |
| Jun 26 | 4.7 | 12 |
Share of positive (4–5★) and negative (1–2★) reviews mentioning each topic · based on the 60 most recent reviews.
“Super fast delivery, cutomer service and product”
Same method for every company: overall rating, legitimacy checks, the average rating of reviews mentioning each area and the 6-month trend · Beauty & Well-being.
| Company | Overall | Legit | Service | Delivery | Quality | Trend | Reviews |
|---|---|---|---|---|---|---|---|
| 4.8 out of 5 (good) | 100 out of 100 | 4.7 out of 5 (good) | 4.8 out of 5 (good) | 4.8 out of 5 (good) | — | 60 | |
| 4.8 out of 5 (good) | 100 out of 100 | 5.0 out of 5 (good) | — | — | −2% | 1,000 | |
| 4.8 out of 5 (good) | 100 out of 100 | 4.9 out of 5 (good) | — | 4.8 out of 5 (good) | +1% | 381 | |
| 4.6 out of 5 (good) | 100 out of 100 | 4.1 out of 5 (good) | — | — | — | 145 | |
| 4.9 out of 5 (good) | 100 out of 100 | 4.9 out of 5 (good) | 5.0 out of 5 (good) | 4.7 out of 5 (good) | — | 145 |
Bottom line: Ayu Cosmetics is #4 of 5 on overall rating in this group.
60 reviews of Ayu Cosmetics. Filter by what matters to you.
Product was delivered in a few days and the colour of the foundation was perfect
Consistenty reliable efficient and lovely to deal with
I made an error with what I ordered and they replaced it no problem. Excellent customer service.
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As usual my experience was 100% .my.order was delivered within a couple of days Thank you Deirdre Byrne
Delivery very punctual Customer Service looked after my request immediately
I found the ordering very straightforward. Delivery very fast. Product is absolutely wonderful, beautiful make-up. Happy customer, as always!
Love Ayu products, fast and convenient service. Thank you
Very easy website to use and foundation is fantastic so easy to wear and breathable
After my original order was damaged by the courier, Ayu resent me the order which arrived next day. I was always under the impression that once the order was dispatched the retailer took no responsibility for it, in Ayu’s case I was wrong and they did and I am really pleased with their customer service
Unfortunately I had to send the bronzer back to AYU because the packaging was broken. The returns service was brilliant and I received a new bronzer the next day, but the packing is unfortunately, cheap because its broken again already and I couldn't be bothered sending it back again. The product itself is nice, the service is great but the packaging has let you down!
Always top class service
Perfect Skin Foundation is my favourite, the shade match is perfect, the way it glides on and stays on is fantastic. The customer service and delivery service is fantastic, I won't use any other Foundation.
I love the cleanser , it makes my face feel so sorf and clean 10/10
Always a five experience with ayu and their customer service Ann-Marie is incredible if you have and small problem which is rare she will sort any issue y9u have amazing ayu thank you
Ayu Cosmetics is an Irish-owned company specializing in vegan cosmetics and skincare products. The brand offers a diverse range of beauty essentials, including foundations, concealers, eye shadow palettes, and skincare treatments designed to promote radiant and healthy skin. Their products are crafted with a focus on natural ingredients, catering to consumers who prioritize clean beauty and ethical sourcing. The target market for Ayu Cosmetics includes environmentally conscious individuals seeking high-quality makeup and skincare solutions. With a strong emphasis on customer satisfaction, the company has garnered positive reviews, reflecting its commitment to delivering effective and luxurious beauty products. Customers can explore Ayu's offerings through their website, ayucosmetics.com, where they can also take advantage of promotions such as free shipping on orders over €40 in Ireland and the UK.
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