Superior Wines & Spirits is a UK-based company specializing in the importation and distribution of a diverse range of wines and spirits. The company aims to serve both retail and wholesale customers, offering a curated selection of premium beverages sourced from various regions around the world. With a focus on quality and a commitment to customer satisfaction, Superior Wines & Spirits caters to businesses looking to enhance their product offerings as well as individual consumers seeking unique and high-quality drink options. The company’s portfolio includes a variety of wines, from well-known labels to boutique producers, as well as an extensive selection of spirits, including whiskies, vodkas, and liqueurs. Designed to meet the needs of bars, restaurants, and retail outlets, Superior Wines & Spirits emphasizes reliable service and expert knowledge of the beverage industry. Through their online platform, customers can easily access product information and place orders, making it a convenient option for those in the hospitality and retail sectors.
Consumers generally appreciate Superior Wines & Spirits for their great service and prompt delivery, with many highlighting the good prices and well-packaged products. Reviewers frequently commend the efficient communication and responsiveness of staff, particularly mentioning individuals like Sam for their helpfulness.
However, there are notable complaints regarding delivery issues, with several customers expressing frustration over orders that were delayed or not received at all. Some report a lack of communication regarding their order status, leading to disappointment, especially when items were intended as gifts. While many experiences are positive, the recurring delivery problems detract from the overall satisfaction. Overall, the sentiment leans towards positive, but the company should address the delivery concerns to enhance customer experience.
Summary generated with AI from recent reviews
Each source counts by its number of reviews. Only reviews written by people are scored.
| Source | Rating | Reviews | Weight | 6-mo | Fake risk |
|---|---|---|---|---|---|
Trustpilot Imported Trustpilot reviews | 4.2 | 161 | 100% | +0.3 | ● Low |
Monthly average rating from reviews written by people · latest review Mar 2025.
| Month | Average | Reviews |
|---|---|---|
| Apr 24 | 3.8 | 6 |
| May 24 | 5.0 | 3 |
| Jun 24 | 4.3 | 6 |
| Jul 24 | 4.2 | 5 |
| Aug 24 | 2.5 | 4 |
| Sep 24 | 2.0 | 2 |
| Oct 24 | 3.3 | 3 |
| Nov 24 | 3.6 | 5 |
| Dec 24 | 3.2 | 10 |
| Jan 25 | 4.2 | 5 |
| Feb 25 | 5.0 | 2 |
| Mar 25 | 1.0 | 2 |
Share of positive (4–5★) and negative (1–2★) reviews mentioning each topic · based on the 161 most recent reviews.
“Good price for goods supplied, delivery was prompt with updates from courier, thank you”
“not very good- i placed an order was not updated regrading delivery”
Same method for every company: overall rating, legitimacy checks, the average rating of reviews mentioning each area and the 6-month trend · Beverages & Drinks.
| Company | Overall | Legit | Delivery | Service | Value | Trend | Reviews |
|---|---|---|---|---|---|---|---|
 | 4.2 out of 5 (good) | 67 out of 100 | 4.2 out of 5 (good) | 4.4 out of 5 (good) | 4.8 out of 5 (good) | −10% | 161 |
| 4.7 out of 5 (good) | 100 out of 100 | — | 4.9 out of 5 (good) | — | — | 51 | |
| 3.8 out of 5 (good) | 100 out of 100 | — | — | — | — | 25 | |
| 2.8 out of 5 (fair) | 67 out of 100 | — | — | — | — | 6 | |
| 4.6 out of 5 (good) | 100 out of 100 | 3.1 out of 5 (fair) | 4.2 out of 5 (good) | 2.9 out of 5 (fair) | — | 1,000 |
Bottom line: Superior Wines & Spirits is #3 of 5 on overall rating in this group. On service, Copenhagen Coffee Dealers scores higher (4.9 vs 4.4).
161 reviews of Superior Wines & Spirits. Filter by what matters to you.
Over a year ago
not very good- i placed an order was not updated regrading delivery. I emailed three times no repsonse then finally out of the blue got a refund - great but i was buying a gift so the lack of deliver... See more
Over a year ago
My first order with you and the service from ordering to delivering was brilliant.
Over a year ago
Good price for goods supplied, delivery was prompt with updates from courier, thank you
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not very good- i placed an order was not updated regrading delivery. I emailed three times no repsonse then finally out of the blue got a refund - great but i was buying a gift so the lack of delivery was aproblem for me. The lack of being able to call for instant an reposne was fustarting and a tad one sided. I appreciate tha conatc with customers is annoying!
Not received item. Ordered for someones birthday, placed order on the Friday, said it would be dispatched on Saturday and delivered Monday. It's now Wednesday and it still says processing. Sent a message and heard nothing back. The birthday has now passed. Not good especially paying £6.99 for delivery! Avoid
My first order with you and the service from ordering to delivering was brilliant.
Good price for goods supplied, delivery was prompt with updates from courier, thank you
Pleasant driver, came on time. 1st class. Thank you. Bryan Bridges :)
I made an order which took a little longer than I expected so I contacted the Company and the problem was solved very quickly by Sam, arriving promptly and packaged very well. Thanks Sam, Top Man ! Great prices and selections.
Great service and speedy delivery!
Was advised that the delivery would be made between 5:20pm & 7:20pm on the 31st, cancelled early plans as a result given the item was a gift, followed driver delivery tracking online and watched as the driver left the area and headed home. Messaged the courier with my concern, it's now 6th of Jan and no response or acknowledgment from your provider DX. Needless to say there are alternatives for the product I purchased and in future I will explore them. It did arrive in the afternoon of the 2nd. Disappointed
My order never arrived. I placed the order on 14th Dec, got no tracking information, emailed about it on 21st December, and have received absolutely no response or communication other than repetitive emails asking me to review. so... Here's my review: please either send me the order or give me my money back!! Update 08/01/25 - order has now been refunded. Review changed from 1 to 3 stars as it's not a scam - just very, very bad communication!
Good communication and fast delivery.
Came nice and early today after not delivering yesterday so really pleased.
Great customer service! Placed an order but had to cancel to prevent duplicate gift bought by someone else. Response and refund would extremely quick and very courteous. Shout out to Sam
I Haven't had it yet. You were fast to take my money but not to send my item.
Order took a week to get to me, not acceptable when paying £6.99 for delivery! Will be contacting customer service
After 7 days of waiting for my order to be delivered, I emailed them and received a message saying that my product was out of stock. It turns out that if I hadn’t asked, I would have been waiting even longer. They didn’t even apologize for the time wasted.
I think the bottles I brought are very good value and I will buy again for sure.
I recently had a mixed experience with Superior Wines & Spirits. While the ordering process was straightforward, I encountered a few mishaps. Initially, my order was stuck in processing, but after leaving feedback, the company responded promptly, issuing a refund and apologizing for the inconvenience. There was also an issue with a misdelivered package, which took some effort to address. On a positive note, their collection service was smooth, and the staff was accommodating. While they have potential, I recommend having a backup plan if you need timely delivery, especially for gifts. Overall, their service has room for improvement.
Ordered before 1pm for next day delivery and did not turn up
Ordered a bottle of Johnnie Walker Blue Label. Was informed it was on its way with a delivery date of 19th November. Heard nothing more. When I went on the delivery company tracking it said that they had received it, but it hadn’t reached the delivery depot. I contacted Superior Wines and was told that they imagined it had been missed and would be delivered the following day, now the 22nd! On the 22nd the status of delivery was still saying delivery on the 19th and I asked for a refund, which they have apparently done. They processed my money on the 18th and according to their website a refund can take up to 10 days. Nothing Superior about any of this at all!!
Superior Wines & Spirits is a UK-based company specializing in the importation and distribution of a diverse range of wines and spirits. The company aims to serve both retail and wholesale customers, offering a curated selection of premium beverages sourced from various regions around the world. With a focus on quality and a commitment to customer satisfaction, Superior Wines & Spirits caters to businesses looking to enhance their product offerings as well as individual consumers seeking unique and high-quality drink options. The company’s portfolio includes a variety of wines, from well-known labels to boutique producers, as well as an extensive selection of spirits, including whiskies, vodkas, and liqueurs. Designed to meet the needs of bars, restaurants, and retail outlets, Superior Wines & Spirits emphasizes reliable service and expert knowledge of the beverage industry. Through their online platform, customers can easily access product information and place orders, making it a convenient option for those in the hospitality and retail sectors.
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