Kitbag is an online retail platform specializing in sports merchandise, offering a wide selection of apparel, accessories, and memorabilia for fans of various sports. The company provides products from a range of teams and leagues, catering to sports enthusiasts looking to support their favorite clubs. With a focus on quality and authenticity, Kitbag sources officially licensed merchandise, ensuring customers receive genuine products.
Targeting both individual consumers and sports organizations, Kitbag aims to meet the needs of fans seeking to express their loyalty through merchandise. The platform is designed for user convenience, featuring an intuitive interface that allows customers to easily browse and purchase items online. By providing a comprehensive range of sports-related products, Kitbag positions itself as a go-to destination for avid sports fans.
Kitbag receives a mix of feedback from customers, with a notable portion praising the fast delivery and quality of products. Many reviewers highlight their satisfaction with the speed of service, noting that items often arrive quickly and securely.
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However, a significant number of complaints revolve around order accuracy, with customers frequently reporting receiving incorrect items or experiencing issues with customer service. Some express frustration over delayed responses and lack of resolution for their problems, particularly regarding returns and refunds. Despite these challenges, several consumers emphasize their positive experiences, appreciating the overall quality and value of the products. The sentiment is mixed, with a majority leaning towards positive experiences, but the recurring issues with order fulfillment and customer support cannot be overlooked.
Each source counts by its number of reviews. Only reviews written by people are scored.
Rating, volume, share of the score, six-month trend and fake-review risk for each source
Source
Rating
Reviews
Weight
6-mo
Fake risk
★
Trustpilot
Imported Trustpilot reviews
3.8
100
100%
-1.2
● Medium
3.8 / 5 overall
=
100 reviews across 1 scored source
How fake risk works ⓘ
Reputation trend
Monthly average rating from reviews written by people · latest review Jul 2025.
Last 3 months
2.9▼ 1.2
12-month avg
3.8
All-time
3.8
Category avg
4.0
Monthly averageCategory average
Monthly average rating and review count
Month
Average
Reviews
Apr 25
4.1
76
May 25
3.5
12
Jun 25
2.5
11
Jul 25
1.0
1
What people praise & complain about
Share of positive (4–5★) and negative (1–2★) reviews mentioning each topic · based on the 100 most recent reviews.
Top praiseof 69 positive reviews
Delivery54%
37 mentions
Fast & efficient46%
32 mentions
Quality23%
16 mentions
Customer service17%
12 mentions
“I was nervous about placing an order in light of the negative reviews, and it appears this website has a bunch of dup...”
On “Delivery” · Jun 29, 2025
Top complaintsof 28 negative reviews
Payment issues32%
9 mentions
Customer service21%
6 mentions
Shipping21%
6 mentions
Delivery18%
5 mentions
“Avoid at All Costs – Unreliable Service and Broken Promises
I placed an express delivery order with Kitbag on Monday...”
On “Payment issues” · Jun 6, 2025
How it compares
Same method for every company: overall rating, legitimacy checks, the average rating of reviews mentioning each area and the 6-month trend · Clothing Stores.
Overall rating and review count for this company and similar companies
Usuall my experience with Kitbag is great however my recent one has been disappointing. The shirt arrived quickly which is great, however unfortunately it doesn't fit as hoped for.
To return the item and refund the item, it turns out you have to pay the shipping, which is most unusual!
Ordered 2 American jerseys which had been dispatched separately due to longer dispatch times which was perfectly fine but one of the jerseys that was due on the 5th of June arrived a week early which I thought was strange so I came home to find it was the completely wrong item. They sent me some completely random order.
I'm incredibly disappointed cause I loved the first one I got and how quick it arrived was unbelievable but the second package was a disgrace lads. Paid good money and expected what I paid for. Now I have to pay for shipping back to yous for a refund. Was going to do an exchange but I seriously don't trust you's after that. Shame. Thought this was a good site.
Beware when ordering trading cards. Although you think you can order a numbered megatin you can’t they are picked at random. Also my final order although it arrived in a white sealed Jiffy bag which was inside a sealed grey bag, the booster tin I ordered was empty. However customer services were spot on and sent a replacement. I won’t order again so I don’t have to go through this again .
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Paid £20 for express delivery as needed the shirt quickly, it’s now got to a point where if I’d just paid standard delivery I would have got it at the same time. I emailed them to sort this out but had no reply.
Delivery fees (8 EUR) and return fees (15 EUR !! also not mentioned anywhere before) are non-sense even if the mother company is based in the UK. I won't make any more purchase there, nor would I recommend.
Kitbag is an online retail platform specializing in sports merchandise, offering a wide selection of apparel, accessories, and memorabilia for fans of various sports. The company provides products from a range of teams and leagues, catering to sports enthusiasts looking to support their favorite clubs. With a focus on quality and authenticity, Kitbag sources officially licensed merchandise, ensuring customers receive genuine products.
Targeting both individual consumers and sports organizations, Kitbag aims to meet the needs of fans seeking to express their loyalty through merchandise. The platform is designed for user convenience, featuring an intuitive interface that allows customers to easily browse and purchase items online. By providing a comprehensive range of sports-related products, Kitbag positions itself as a go-to destination for avid sports fans.