48 Mobile is a telecommunications company based in Ireland, specializing in providing mobile services tailored to meet the needs of individual consumers and businesses. With a focus on delivering flexible mobile plans and competitive pricing, the company aims to enhance the mobile experience for its customers. 48 Mobile offers a variety of pay-as-you-go options, ensuring that users can choose plans that suit their specific usage requirements.
The target market for 48 Mobile includes both casual mobile users and those seeking more robust communication solutions. The company's offerings are designed to appeal to a diverse customer base, prioritizing user convenience and satisfaction. By positioning itself as a customer-centric mobile provider, 48 Mobile is dedicated to changing the way consumers engage with mobile technology. For more information, visit their website at 48.ie.
48 Mobile receives a predominantly negative reception from its users, with many expressing frustration over service quality and network reliability. Reviewers frequently mention issues with data connectivity, describing it as unstable or nonexistent, with some reporting speeds as low as 0.2 mb/s.
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Complaints about roaming capabilities are also common, with customers stating that the service fails to work properly when traveling abroad. While a minority of users praise the network for its competitive pricing and decent data speeds within Ireland, they often note significant drawbacks, such as the lack of Wi-Fi calling and complicated roaming setups. Overall, the sentiment leans heavily towards dissatisfaction, with many advising potential customers to consider other options.
Each source counts by its number of reviews. Only reviews written by people are scored.
Rating, volume, share of the score, six-month trend and fake-review risk for each source
Source
Rating
Reviews
Weight
6-mo
Fake risk
★
Trustpilot
Imported Trustpilot reviews
2.2
416
100%
-0.5
● Low
2.2 / 5 overall
=
416 reviews across 1 scored source
How fake risk works ⓘ
Reputation trend
Monthly average rating from reviews written by people · latest review Aug 2025.
Last 3 months
1.8▼ 0.5
12-month avg
1.9
All-time
2.2
Category avg
3.8
Monthly averageCategory average
Monthly average rating and review count
Month
Average
Reviews
Sep 24
2.6
7
Oct 24
2.7
9
Nov 24
1.3
4
Dec 24
1.0
5
Jan 25
1.2
6
Feb 25
1.0
3
Mar 25
1.7
6
Apr 25
1.8
5
May 25
4.0
4
Jun 25
2.2
6
Jul 25
1.1
7
Aug 25
2.4
5
What people praise & complain about
Share of positive (4–5★) and negative (1–2★) reviews mentioning each topic · based on the 416 most recent reviews.
Top praiseof 111 positive reviews
Customer service45%
50 mentions
Prices & value41%
45 mentions
Fast & efficient17%
19 mentions
Website & app14%
15 mentions
“The best and cheapest network provider in the whole of Ireland”
On “Customer service” · Aug 7, 2025
Top complaintsof 287 negative reviews
Customer service52%
149 mentions
Pricing14%
41 mentions
Payment issues14%
39 mentions
Account issues6%
17 mentions
“Sim didn't work made me change setting update apn about 4 times and customer service was real snarky”
On “Customer service” · Aug 17, 2025
How it compares
Same method for every company: overall rating, legitimacy checks, the average rating of reviews mentioning each area and the 6-month trend · Mobile Carriers.
Overall rating and review count for this company and similar companies
I have been a customer for 5 years, my payment card expires at the end of the month, not the start of the month. I was cut off the network on the 1st of July even though my card expired on the 31st. Got a notice to update my card, but the bank hasn't issued the card yet. A lot more users on MY48 means a drop in signal strenght, and worse customer service.
I’ve been a loyal customer, with them for year’s. Everything is good unless you go abroad, never really had a problem otherwise except bad coverage in a few rural area’s. There is always a hassle to switch to roaming. Never straight forward, the rest of the family are with other providers, their’s switch to roaming automatically on arriving but I have to spend time having to contact online chat to resolve the issue every-time to go through possible fixes to resolve it, it did eventually work after a few different solutions but this time I was left without service. Enough is enough. Going to cancel for a more reliable service
When in Ireland, everything works well. We went abroad in Europe and didn't have any reception. We tried all troubleshooting steps and nothing worked. We not only had to buy a third party SIM card but it ruined the holiday. The support is robotic, has poor English skills and doesn't even understand simple questions. They sent me a semi-sarcastic, standard "apology". If you want a reliable service while travelling, this is not the carrier for you. Also, I recruited someone to 48, only to learn that Uber Eats does not deliver to my town, so I had to forfeit the bonus/it expired. They also had the same experience with Roaming. Lesson learned.
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It only works smooth in Ireland. Please don’t use it for travel, I can make calls but there is no access to internet. In todays age with online shopping,checkin, booking is pretty useless. Thank god I have two phones so I can hotspot from my vodafone 🥵
I have been with 48 for about three years on the very keen €7.99 pm. My data/voice roaming has never worked. The technical team have failed to solve the problem. I have been to Northern Ireland, Spain, Italy, Bulgaria, Greece and not a shred of coverage did I have.
Also, the final straw for me was this week when I got cut off when their auto-renew function failed. No warning or grace period. Just cut off. No voice or data despite this being their error. I was left without any service for nearly 12 hours. I will find a new provider soon.
The data over the last week or so has been horrendous. Nothing loads, constantly dropping. Usually it’s fine but if this persists it will be time to change.
It works great around Ireland, I rarely had any issues, the odd time the data was slow but other than that no issues.
The issue is when travelling anywhere outside of Ireland, even the UK you have zero network and zero internet, although you technically have data it won't connect to a single app or internet so I had to change. I got a better deal with Eir for €9.99 unlimited calls, text and data as I have my TV & Broadband with them
I was in Bulgaria recently for 3 weeks No service at all despite upgrading to their new 5g package.
I am now home in ireland and this evening I can't stream Facebook content or tick-tock as it keeps buffering. I have not been able to stay connected to the internet for the last two hours! This is not the first time this has happened. When my monthly contract is up I will be dumping this runish supplier.
While 48.ie may be a good s
Cellular service I think it's very sneaky that they don't make it clear that their free 1gb trial will not allow you to assess their 5G capability as they don't include 5G in their trial.
48 at home I found to be great and excellent value, compared to the other networks, but unfortunately that can not be siad for its roaming, it’s none existent, even crossing the border to Northern Ireland.Yes 48 I did try to operate it manually, but still no joy, it appears a lot of people have this experience. It’s a pity other wise I would have given it 5 stars.
I've been with 48.ie since it cost €7.99p/m, and for most of the time it has served me well. Having said that, I make very few calls or texts, and usually am connected to Wi-Fi. My problem is that when travelling abroad it is a roll of the dice as to whether I'll get a service. Last year in the UK for a day I could not get connected. I have recently returned from a week in Italy and apart from a welcome text from 48, my phone could not connect. If it weren't for Wi-Fi I'd have been in deep trouble. I did manage to get through on a chat, but after 50 minutes I was told the problem was with my phone. I arrived back to Ireland and immediately got reconnected! I will be looking for an alternative before I go abroad again.
Do not buy.
Speed of internet even in super central locations is very low. Central Dublin average is 5-7mbs even they promise you 4G and everything "unlimited" 😁
DO NOT BUY THIS TRASH 😄
I will be moving back to LYCAMOBILE. You have a prepaid year for a 110eur. Much better quality internet as I tested.
Regards
The only good thing about this network is that is 12.99 for a month with free calls and text within the Ireland. But, Internet connection is bad and when I went to holidays in Spain, no roaming data. Spoke with an agent, he gave me instructions and nothing got fixed. Not happy at all, as soon as I am back to Ireland, I am switching to other network!
48 was very good until recently I only lost coverage near the Curragh & between Loo Bridge & Kilgarvan which was understandable being a mountainous area. But lately it's bad inside in Killarney & Tralee not a mind out the country. Are ye abandoning 4G or what?
Works ok in Ireland but wouldn't work in UK. Did everything I was supposed to do but no signal at all. Was blocked from accessing any network. Ended up having to buy a SIM card in UK to use phone. Am leaving 48 asap.
Zero Roaming. I had roaming only in Spain after chatting with customer service an hour. I have had zero roaming in any the countries I have visited: UK, Greece, Germany Lithuania, which has caused me all sorts of problems from finding directions to uploading tickets, making my travel experience quite stressful instead of enjoyable. Excellent value for money at home in Ireland for calls,texts and unlimited data. USELESS for roaming anywhere in EU and UK. My advice is, don't bother with roaming at all. It's too stressful. Customer Service working perfect but they don't know what to do. I bought Tesco mobile top up for roaming in UK and Europe-working perfect.
Have been with 48 for many years and have found their Irish service reasonable for the price. BUT have recently been doing a fair bit of post COVID travel and have had zero roaming in any the countries I have visited, which has caused me all sorts of problems from finding directions to uploading tickets, making my travel experience quite stressful instead of enjoyable. Looking for a new provider asap.
I have been with 48 for the last few years and had been very happy with them. I recommended them to all my family. However in the past few weeks, something has definitely changed. I now often only have one bar of reception or else ‘no service’. Also on WhatsApp it says that ‘your carrier has changed, do you want to change or keep your number?’. I am now missing calls from people, the phone doesn’t ring at all or then if it does ring, people find it hard to hear me. I would like to know what has changed with them, I am now considering changing network again. There is no point having a cheap plan if you can’t use the phone properly.
48 Mobile is a telecommunications company based in Ireland, specializing in providing mobile services tailored to meet the needs of individual consumers and businesses. With a focus on delivering flexible mobile plans and competitive pricing, the company aims to enhance the mobile experience for its customers. 48 Mobile offers a variety of pay-as-you-go options, ensuring that users can choose plans that suit their specific usage requirements.
The target market for 48 Mobile includes both casual mobile users and those seeking more robust communication solutions. The company's offerings are designed to appeal to a diverse customer base, prioritizing user convenience and satisfaction. By positioning itself as a customer-centric mobile provider, 48 Mobile is dedicated to changing the way consumers engage with mobile technology. For more information, visit their website at 48.ie.