Novo Shoes is an online retailer specializing in women's footwear, offering a diverse selection of stylish options including high heels, flats, wedges, casual shoes, and boots. The company caters primarily to women seeking fashionable and comfortable footwear for various occasions. With a user-friendly website at novoshoes.com.au, customers can easily browse and purchase from a wide range of products. In addition to their extensive shoe collection, Novo Shoes provides a loyalty program called NOVO Rewards, allowing customers to earn points on purchases that can be redeemed for discounts on future orders. The company offers free standard shipping on orders over $99, as well as a convenient click-and-collect service at over 100 locations across Australia. Novo Shoes aims to enhance the online shopping experience for its customers through these services and a commitment to quality footwear.
Novo Shoes receives overwhelmingly negative feedback from customers, with many expressing frustration over poor product quality and inadequate customer service. While some reviewers commend the staff for their excellent service and professionalism, particularly at the North Shore and Northland stores, these positives are overshadowed by numerous complaints.
Customers report issues such as receiving the wrong shoe sizes, uncomfortable footwear that causes injuries, and a lack of responsiveness regarding refunds and exchanges. Many express dissatisfaction with the company's return policy, which they describe as illegal or misleading. Additionally, there are complaints about delayed shipments and unfulfilled orders, leading to a general sentiment of distrust. Overall, the majority of reviews reflect a deeply negative experience with Novo Shoes.
Summary generated with AI from recent reviews
Each source counts by its number of reviews. Only reviews written by people are scored.
| Source | Rating | Reviews | Weight | 6-mo | Fake risk |
|---|---|---|---|---|---|
Trustpilot Imported Trustpilot reviews | 1.6 | 47 | 100% | +2.7 | ● Low |
Monthly average rating from reviews written by people · latest review Jun 2025.
| Month | Average | Reviews |
|---|---|---|
| Jul 24 | 1.0 | 1 |
| Aug 24 | 1.0 | 1 |
| Sep 24 | 1.0 | 1 |
| Oct 24 | 1.0 | 1 |
| Nov 24 | 1.0 | 1 |
| Dec 24 | 1.0 | 4 |
| Jan 25 | 1.0 | 3 |
| Feb 25 | — | 0 |
| Mar 25 | — | 0 |
| Apr 25 | 1.0 | 1 |
| May 25 | — | 0 |
| Jun 25 | 5.0 | 2 |
Share of positive (4–5★) and negative (1–2★) reviews mentioning each topic · based on the 47 most recent reviews.
“Madhubani Das (staff) at the North Shore - Glenfield New Zealand was amazing, outstanding service”
“They send a 'it's on it's way' email, with tracking number to appease the customer BUT they don't actually dispatch t...”
Same method for every company: overall rating, legitimacy checks, the average rating of reviews mentioning each area and the 6-month trend · Shoes & Accessories.
| Company | Overall | Legit | Service | Refunds | Quality | Trend | Reviews |
|---|---|---|---|---|---|---|---|
| 1.6 out of 5 (poor) | 100 out of 100 | 1.7 out of 5 (poor) | 1.0 out of 5 (poor) | 1.0 out of 5 (poor) | — | 47 | |
| 1.3 out of 5 (poor) | 100 out of 100 | 1.2 out of 5 (poor) | 1.1 out of 5 (poor) | 1.2 out of 5 (poor) | — | 1,000 | |
| 2.9 out of 5 (fair) | 100 out of 100 | 2.5 out of 5 (poor) | 1.1 out of 5 (poor) | 1.9 out of 5 (poor) | +4% | 1,000 | |
| 4.9 out of 5 (good) | 100 out of 100 | 5.0 out of 5 (good) | — | 4.9 out of 5 (good) | +2% | 397 | |
| 2.6 out of 5 (poor) | 100 out of 100 | 2.2 out of 5 (poor) | 1.1 out of 5 (poor) | 3.0 out of 5 (fair) | +12% | 368 |
Bottom line: Novo Shoes is #4 of 5 on overall rating in this group. On quality, Red Run scores higher (4.9 vs 1.0).
47 reviews of Novo Shoes. Filter by what matters to you.
Over a year ago
Stay away from this company at all costs. You will not get a refund even if a store says to contact their customer care team. They're dodgy and will never shop here again
Over a year ago
Before New Year, I bought 3 products from the store. I wore two of them only once and both hurt my feet so bad that I still have wounds. One of them, I wore for the New Year party and I couldn’t wear... See more
Over a year ago
They sent the wrong size shoes. I am expected to pay for postage to get them exchanged myself, even though the problem is their fault. I am appalled. Never using this company ever again.
Anyone can write a CrowdTrust review. People who write reviews have ownership to edit or delete them at any time, and they'll be displayed as long as an account is active.
This review is dedicated to the wonderful staff member Selin, who assisted us at the Northland store. Selin was patient, friendly, and professional as my daughter tried on numerous pairs of shoes. Exceptional customer service seems rare these days, so it was refreshing to meet a young person who truly understands how to greet and assist customers. Thank you, Selin!
Stay away from this company at all costs. You will not get a refund even if a store says to contact their customer care team. They're dodgy and will never shop here again
Before New Year, I bought 3 products from the store. I wore two of them only once and both hurt my feet so bad that I still have wounds. One of them, I wore for the New Year party and I couldn’t wear it til the end - I had to take them off. I went back to the store and the managers said that they couldn’t do anything because I didn’t have the boxes and that there was nothing wrong with the products. They are really bad in problem solving, customer service and relations. I felt my money was stolen from me. Their products are of low quality, just as their services.
They sent the wrong size shoes. I am expected to pay for postage to get them exchanged myself, even though the problem is their fault. I am appalled. Never using this company ever again.
These shoes are super uncomfortable. When I tried to return my other unworn shoes, I was told it’s exchange or credit only. When I purchased them, the woman said I could get a full refund. I’ll have to sell them on Depop as I will not wear such poorly made and uncomfortable shoes. You pay peanuts 🥜, you get monkeys 🙊. I will never buy Novo shoes ever again.
I called the store to confirm a design and size, on confirmation I said I will come now and I drove 20kms to reach the store and it closed and it just says be back at 3:50 PM. I have been here since 3:15 PM. If I was told that the store is going to be closed for an hour I could have done something else and then Come to pick up.
Nova Shoes Manuka Auckland. Want to purchase shoes I picked out in size 8, the staff member went to get them, came back sorry we don't have any, do you want to try a 9! I said I am an 8! I asked if they had them in another color she just said no, didn't go and check but would like to try size 7! Really how bad does this get!
I bought a pair of shoes from novo and wore them 3 times and the stitching busted open I went to return them at Indooroopilly store and the sales ladies were rude and no apology was made palmed me off to another store as they no longer had to shoe. Then I went to Chermside and they were the same lack of customer service no apology questioned me and then asked “what I would like to do with them” I just wanted an exchange and have shoes that did bust open after wear them a few times. Very disappointing the customer service rather lack of makes me think twice before shopping at Novo again.
Avoid - shoes returned end June and still no refund or response from Novo Shoes despite emailing them twice. Rubbish customer service
Do not deal with these people! They also sell under a shop called Estore. My experience: we order shoes, shortly after we receive an email they can't deliver as item is out of stock. Then apparently they do decide to ship the product (obviously I already bought the product somewhere else). Then when the shoes arrive they are also the wrong size (men's 10) whilst ordering on the women's section. When approaching them, I receive a short email saying "send back to address...." no return form, no resolution, no investigation of why we even want to return or whether it's their fault (which it is). After following up.. no response. Absolutely terrible and have not experienced anything like it since 2001.
I wish there was a 0 star rating. My daughter wore a Novo high block heels last night at her year 12 formal and each of them broke minutes after she got there, even before dancing! Aweful quality!! Don't buy!
I ordered via their online store... unfortunately not everything I ordered arrived... The representative initially told me they maybe another package coming and to call Australia Post... after that they said everything was sent would investigate with Australia Post... finally they told me there's nothing they can do and to call Australia Post if I wanted to investigate since the packages may have been tampered with it definitely didn't look that way and the packages were full to brim.... I feel ripped off. There's no contact number for the online store and their responses are terribly slow
Madhubani Das (staff) at the North Shore - Glenfield New Zealand was amazing, outstanding service. Thank you very much
They advertise on Debenhams market place, ordered shoes 6 days ago, paid for express 2 day delivery at an extra cost. Still waiting to be despatched. They send a 'it's on it's way' email, with tracking number to appease the customer BUT they don't actually dispatch the parcel. Terrible service.
Can o give ZERO starts? Worse customer service ever. Illegal return policy. Low quality shoes. Stay away from this shop , as far as you can. They will do everything to refuse refund, return (they ask for the box!!). They claim shoes do hurt your feet, is not a low quality issue, even when there are sharp plastic edges inside the shoe that cut through the skin! A good case for Fair Trade to review.
Stay away from this shop and their shoes. The shoes were extremely uncomfortable and chafed my ankles when worn. When I went to exchange ( beware they don't return) i was surprised to be dealt with extremely rudely. Horrible experience and stuck with horrible shoes.
THE MOST HORRIBLE CUSTOMER SERVICE I was their customer for the past 10 years. I live in the countryside, yesterday I went to store and I already have one pair of the sandals rose gold, there wasn’t my number. I work everyday until 7:00pm. Tried to buy online but it’s the same price I paid for (full price) ente in store it was 48.00, tried to buy via the phone , couldn’t. They don’t make it any easier. They don’t appreciate their loyal customers. I’ll never buy in this place anymore. Online way more expensive. Many calls to stores for nothing.
I ordered a pair of shoes from thier outlet " TRESTINA" got a order confirmation saying they will let me know when it will be shipped. A week later , no email with tracking number absolutely nothing!! Wrote countless emails to thier customer service asking if it's been shipped, or to give me my money back but I got NO REPLY EVER. They took my money and got no product that I ordered. Will NEVER shop from this place again. BEWARE! DO NOT BUY FROM THIS COMPANY!!! I'd give this ZERO STARS if I could! Absolutely DISGUSTING & REVOLTING
Ordered shoes for my sister as gift, received 1 shoe only instead of pair. Lengthy process of emailing end up now have to pack and arrange courier to pick up for return then they can refund. Waste of time buying through them. Upset that you have to go these when they should be checking items before they send it out. Useless
If I could give a 0/5 I would. Bought something that I didn't want and ended up with a gift card. Tried to use the gift card online and was charged the full amount to my bank account. Asked them to fix it and apply the gift card instead and they refused. They told me to just use the gift card another time, but I never want to shop with them again. Will be contacting the Obudsman if this is not resolved tomorrow.
Novo Shoes is an online retailer specializing in women's footwear, offering a diverse selection of stylish options including high heels, flats, wedges, casual shoes, and boots. The company caters primarily to women seeking fashionable and comfortable footwear for various occasions. With a user-friendly website at novoshoes.com.au, customers can easily browse and purchase from a wide range of products. In addition to their extensive shoe collection, Novo Shoes provides a loyalty program called NOVO Rewards, allowing customers to earn points on purchases that can be redeemed for discounts on future orders. The company offers free standard shipping on orders over $99, as well as a convenient click-and-collect service at over 100 locations across Australia. Novo Shoes aims to enhance the online shopping experience for its customers through these services and a commitment to quality footwear.
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