Magic Spoon is a food brand that specializes in high-protein, keto-friendly cereals designed for health-conscious consumers. The company offers a variety of flavors, including Cocoa, Frosted, Blueberry, Peanut Butter, and Cinnamon, all with 0 grams of sugar and gluten-free ingredients. Magic Spoon aims to provide a healthier alternative to traditional cereals, appealing to individuals seeking nutritious breakfast options without sacrificing taste. Targeting adults who are following low-carb or ketogenic diets, as well as those looking for healthier snack choices, Magic Spoon provides a subscription service that allows customers to build their own cereal bundles. Subscribers can enjoy benefits such as discounts, free gifts, and the flexibility to change flavors or skip deliveries. With a strong emphasis on quality ingredients and customer satisfaction, Magic Spoon has garnered significant positive feedback, establishing itself as a trusted choice for those seeking a modern twist on childhood cereal favorites.
Magic Spoon receives a mixed reception from consumers, with many expressing dissatisfaction regarding the product and service. While some reviewers appreciate the taste of certain cereals, describing them as "pretty good" and praising their low-carb, high-protein content, others vehemently criticize the flavors, likening them to "flavored sawdust" and "chemical flavored chalk dust." A significant number of complaints focus on customer service issues, with people struggling to reach support and feeling misled by subscription practices.
Additionally, concerns about the ingredients, including claims of bioengineered components, contribute to the negative sentiment. Despite a few positive experiences, the overall feedback leans heavily towards disappointment. The sentiment is predominantly negative.
Summary generated with AI from recent reviews
Each source counts by its number of reviews. Only reviews written by people are scored.
| Source | Rating | Reviews | Weight | 6-mo | Fake risk |
|---|---|---|---|---|---|
Trustpilot Imported Trustpilot reviews | 2.7 | 30 | 100% | ● Low |
Monthly average rating from reviews written by people · latest review May 2025.
| Month | Average | Reviews |
|---|---|---|
| Jul 24 | 1.0 | 1 |
| Aug 24 | 1.0 | 1 |
| Sep 24 | — | 0 |
| Oct 24 | — | 0 |
| Nov 24 | 1.0 | 1 |
| Dec 24 | — | 0 |
| Jan 25 | — | 0 |
| Feb 25 | — | 0 |
| Mar 25 | 1.0 | 1 |
| Apr 25 | — | 0 |
| May 25 | 1.0 | 1 |
Share of positive (4–5★) and negative (1–2★) reviews mentioning each topic · based on the 30 most recent reviews.
“In February of this year I ordered 12 units of Magic Spoon online, bolstered by their claims of "Happiness 100% Guara...”
Same method for every company: overall rating, legitimacy checks, the average rating of reviews mentioning each area and the 6-month trend · Specialty Foods.
| Company | Overall | Legit | Value | Quality | Website & app | Trend | Reviews |
|---|---|---|---|---|---|---|---|
 | 2.7 out of 5 (poor) | 100 out of 100 | 2.5 out of 5 (poor) | 2.1 out of 5 (poor) | 2.3 out of 5 (poor) | — | 30 |
| 4.6 out of 5 (good) | 100 out of 100 | 2.9 out of 5 (fair) | 3.9 out of 5 (good) | 1.9 out of 5 (poor) | — | 1,000 | |
| 4.4 out of 5 (good) | 100 out of 100 | 4.0 out of 5 (good) | 4.4 out of 5 (good) | 4.4 out of 5 (good) | — | 100 | |
| 2.0 out of 5 (poor) | 100 out of 100 | 2.1 out of 5 (poor) | 1.8 out of 5 (poor) | 2.1 out of 5 (poor) | −5% | 72 | |
| 4.7 out of 5 (good) | 100 out of 100 | — | — | — | — | 51 |
Bottom line: Magicspoon is #4 of 5 on overall rating in this group. On quality, Pure Pet Food scores higher (4.4 vs 2.1).
30 reviews of Magicspoon. Filter by what matters to you.
This company is filled with fake reviews it’s absurd. Some of their product is pretty good but costs too much. Their fake review filled website should be investigated. Some of them actually talk about a different product lol
Really, improve your product before you put it to market. The only thing that was top notch was packaging. Taste was off with a milky taste, less flavor than expected, and sticks to my teeth after like glue. The worst part is that it is like eating crispy sawdust. It will scratch the inside of your mouth far worse than Captain Crunch. This product is not for anyone who has chewing issues at all - the cereal is so very hard (if you can call it cereal). Bowl and spoon were okay, but should be a whole lot nicer for price paid - silicone and cheap aluminum. Not totally healthy - is all that oil really needed? And lacks fortification. I bought this as a dieting aid, and that sadly, is all it is. Nutrisystem even tastes better, and that is saying something.
tastes like if a really weak wizard conjured up some froot loops from just sand. Tastes like if you made flavorless cheese puffs and ran them through a warehouse where some froot loops were stored. Tastes like if froot loops died and their corporeal body was now dust, and the long faded memory of it's phantom wisped by you while you were sleeping and you faintly remembered it the next day. while the health benefits compared to actual froot loops might be great, the flavor is lacking, the box is small, and the price is actually a bit insulting. I can't recommend this
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The fact is magic spoon have a great product. However they really undermine themselves in two ways. One, it is very expensive, to the point of barely being justifiable. Two, and muc worse, they bombard you with supposed "offers" that turn out to never actually apply to you. At first i thought this was an error, that I had made a mistake. I contacted the company and was assured on my next order of course these offers would be available to me. But when the time came it was a nope, those offers only apply to new customers and I has just been lied to. The company website makes no effort to warn you of this, just keeping the offer up as a banner ad the whole time with no details explained. Shameless bait and switch tactics and the final straw for me. I won't be going back to them or recommending them to anyone. A good product ruined by sketchy business practices. I hope they learn to do better.
I can say that the customer service was excellent, but the product for me, was terrible. It gave me horrible gas and upset my stomach. I emailed the company and they refunded me my money within a few days of responding to my email. I did purchase the cute bowl and spoon and kept them. But, unfortunately, have four boxes of cereal that I will never put in my mouth again!
Magic Spoon is a food brand that specializes in high-protein, keto-friendly cereals designed for health-conscious consumers. The company offers a variety of flavors, including Cocoa, Frosted, Blueberry, Peanut Butter, and Cinnamon, all with 0 grams of sugar and gluten-free ingredients. Magic Spoon aims to provide a healthier alternative to traditional cereals, appealing to individuals seeking nutritious breakfast options without sacrificing taste. Targeting adults who are following low-carb or ketogenic diets, as well as those looking for healthier snack choices, Magic Spoon provides a subscription service that allows customers to build their own cereal bundles. Subscribers can enjoy benefits such as discounts, free gifts, and the flexibility to change flavors or skip deliveries. With a strong emphasis on quality ingredients and customer satisfaction, Magic Spoon has garnered significant positive feedback, establishing itself as a trusted choice for those seeking a modern twist on childhood cereal favorites.
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