SQ Professional is a leading expert in kitchenware based in the UK, specializing in the wholesale, retail, and export of high-quality kitchen products. The company offers a comprehensive range of items, including bakeware, cookware, tableware, and small appliances, catering to diverse customer needs in both local and international markets.
With a commitment to providing outstanding service, SQ Professional aims to deliver competitive pricing and a seamless shopping experience. Their target customers include retailers, catering businesses, and consumers seeking reliable kitchenware solutions. The company also provides dedicated support through sales representatives and maintains an accessible online catalog for easy browsing and purchasing.
SQ Professional has a positive customer experience.
SQ Professional receives mixed feedback from customers, with a notable divide in experiences. Many reviewers praise the exceptional customer service, particularly highlighting the efficiency and helpfulness of staff members like Nabiihah, who effectively handle replacements and warranty issues.
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Consumers express satisfaction with the quality of products like kettles and toasters, often noting their appealing designs. However, a significant number of complaints arise regarding product reliability, with several customers reporting issues such as kettles failing shortly after purchase and difficulties in obtaining replacements. Some also mention problems with registering products for guarantees due to website issues. While many appreciate the service provided, the recurring quality concerns suggest that potential buyers should proceed with caution.
Each source counts by its number of reviews. Only reviews written by people are scored.
Rating, volume, share of the score, six-month trend and fake-review risk for each source
Source
Rating
Reviews
Weight
6-mo
Fake risk
★
Trustpilot
Imported Trustpilot reviews
3.8
34
100%
-1.5
● Low
3.8 / 5 overall
=
34 reviews across 1 scored source
How fake risk works ⓘ
Reputation trend
Monthly average rating from reviews written by people · latest review Jul 2025.
Last 3 months
2.3▼ 1.5
12-month avg
3.8
All-time
3.8
Category avg
4.3
Monthly averageCategory average
Monthly average rating and review count
Month
Average
Reviews
Aug 24
4.4
7
Sep 24
—
0
Oct 24
—
0
Nov 24
—
0
Dec 24
—
0
Jan 25
—
0
Feb 25
3.0
2
Mar 25
5.0
2
Apr 25
3.0
1
May 25
5.0
1
Jun 25
1.0
1
Jul 25
1.0
1
What people praise & complain about
Share of positive (4–5★) and negative (1–2★) reviews mentioning each topic · based on the 34 most recent reviews.
Top praiseof 23 positive reviews
Customer service65%
15 mentions
Professionalism43%
10 mentions
Quality17%
4 mentions
Helpful support13%
3 mentions
“Really happy with the after sale service, for unforseen reasons my blender got cracked from the bottom and witgout an...”
On “Customer service” · May 4, 2025
Top complaintsof 10 negative reviews
Customer service50%
5 mentions
Returns50%
5 mentions
Refund40%
4 mentions
Quality30%
3 mentions
“Bought a kettle & toaster set kettle just stopped working won’t boil even blew my fuses got in contact with the compa...”
On “Customer service” · Jun 28, 2025
How it compares
Same method for every company: overall rating, legitimacy checks, the average rating of reviews mentioning each area and the 6-month trend · Appliances.
Overall rating and review count for this company and similar companies
Had a blender for 3 months thought it was good but when putting the jug into the power block the juck split in the inside no idea why wasn't forced dropped or hit in anyway asked for a replacement and... See more
Bought a kettle & toaster set kettle just stopped working won’t boil even blew my fuses got in contact with the company sent them all the information proof of purchase video of kettle pictures etc abs... See more
Really happy with the after sale service, for unforseen reasons my blender got cracked from the bottom and witgout any big hassal they send me the replacement
Really happy
Many thanks
Bought a kettle which blew on first use and lid did not fit properly
Supplier swapped it no problem
Unable to register for guarantee as site not available ???
Anyone can write a CrowdTrust review. People who write reviews have ownership to edit or delete them at any time, and they'll be displayed as long as an account is active.
Had a blender for 3 months thought it was good but when putting the jug into the power block the juck split in the inside no idea why wasn't forced dropped or hit in anyway asked for a replacement and was told this wasn't covered in the garuntee. So now need a brand new blender. Very unimpressed.
Bought a kettle & toaster set kettle just stopped working won’t boil even blew my fuses got in contact with the company sent them all the information proof of purchase video of kettle pictures etc absolutely disgusting customer service offered no return labels no drop off points asked me to return the kettle for there technical support to have a look this would of cost more than the kettle I would never buy anything through this company
Really happy with the after sale service, for unforseen reasons my blender got cracked from the bottom and witgout any big hassal they send me the replacement
Really happy
Many thanks
Bought a kettle which blew on first use and lid did not fit properly
Supplier swapped it no problem
Unable to register for guarantee as site not available ???
Bought a halogen oven from SQ professional through amazon. The handle that operates the oven was temperamental from the start & stopped working after 3 weeks.
I contacted SQ and was asked to send a short video of the problem.
I received a new replacement oven top the following day.
Excellent customer service! 👏
SQ professionals have some great products in some amazing colours. I bought the kettle and toaster set in seafoam and everyone remarks about how nice they are. After about a year the kettle wasn't working properly so I contacted SQ. They replied within an hour and after viewing video footage as proof they agreed to send me a replacement in the same days post. Amazing customer service. Polite and helpful throughout and I am delighted with the outcome. I couldn't recommend this company enough. I wish all companies were as good as these.
Having had a set of Epoque Kettle and toaster set purchased for me when I moved house I was initially delighted. Sadly when I moved house my father died and therefore they were sitting in their boxes until recently.
They looked good out of the box, if a little flimsy.
Within a week of use, I found a pool of water on the base of the kettle and across the counter tops which had flowed into the toaster rendering it unusable.
I finally worked out that there was a manufacturing fault with the kettle and the water was coming out of the base by the push down tab that you use to turn the kettle on.
As I knew the appliances had been sitting while I sorted my fathers funeral and estate out I was out of the time allotted to return for a refund. However according the the consumer law that all businesses are required to follow, If I was able to prove this was a manufacturing fault then I would be able to return the products.
This has not been difficult to prove as there are so many reviews across wayfair, amazon, trustpilot, and various other sites that all state that these kettles leak and are of poor quality.
After contacting this company, they simply did not want to know and refused to follow the law, therefore I just want to warn people about purchasing these products. The leaky kettle could have been a fire hazzard, and clearly the company is well aware that this problem exists considering the long list of reviewers who are all complaining about the same issue/s.
Unfortunately since this company feels its above the law - I will now have no choice but to contact trading standards to look into this. These products, in my opinion are a fire hazard.
I had a problem with my toaster. One phoncall to sq professional and it was sorted! !!!! Fantastic customer service. Would definitely to family and friends
Great service from these guys bought one of there kettles through Amazon. It failed after 10 moths contacted them and they replaced it no problem at all.
Had a SQ Professional kettle that was 6 months old. The automatic cut off started tripping when water was walm rather than boiling. I contacted SQ Professional, sent them a picture of the kettle and a copy of the receipt. A new kettle turned up the following day.
My juicer suddenly stopped working after 10 months of daily juicing. I called SQ Professional and spoke to a lovely lady, Nabiihah who told me not to worry and to send my juicer to SQ to have it checked. Nabiihah very kindly organized a brand new juicer to be sent to me - it works perfectly.
My toaster which I had bought through Amazon stopped working after 4 months I was asked by the seller to contact the manufacturer
I was pleasantly surprised how efficient they were in supplying me with a new toaster within days My contact in the company was , Nabiihah Kumally who dealt with my problem professionally and efficiently
Many thanks Nabiihah
First use of their MICROWOW ONE-TOUCH !%)) INSULATED MIROWAVEABLE CASSEROLE . After just 3 minutes I noticed a Plastic smell when I checked I saw smoke coming from my SWAN MICROWAVE I immediately turned off my microwave and carefully opened the door , to my shock I saw flames coming from the back of the one-touch casserole I smothered the flames and removed the " ONE -TOUCH" the oven . These are very Dangerous I say this as a ex H.S.E. Site Construction Manager
Can you explain WHY it caught FIRE Surely the WHOLE Microwave Casserole should be MICROWAVE SAFE and all parts antimagnetic as suggested the bowl is to stop any reaction from MICROWAVE FIRE
I have received my replacement kettle today from sq professional courtesy of Nabiihah Kumally’s exceptional customer service explained I’d purchased a faulty kettle from somewhere else and they wouldn’t help me replace or be refunded or even reply to my emails half the time and it was only a week old so thanks to sq professional direct and Nabiihah’s gratefully received help I’m now not out of pocket thanks again Nabiihah 😊
SQ Professional is a leading expert in kitchenware based in the UK, specializing in the wholesale, retail, and export of high-quality kitchen products. The company offers a comprehensive range of items, including bakeware, cookware, tableware, and small appliances, catering to diverse customer needs in both local and international markets.
With a commitment to providing outstanding service, SQ Professional aims to deliver competitive pricing and a seamless shopping experience. Their target customers include retailers, catering businesses, and consumers seeking reliable kitchenware solutions. The company also provides dedicated support through sales representatives and maintains an accessible online catalog for easy browsing and purchasing.