Kitbag is an online retail platform specializing in sports merchandise, offering a wide selection of apparel, accessories, and memorabilia for fans of various sports. The company provides products from a range of teams and leagues, catering to sports enthusiasts looking to support their favorite clubs. With a focus on quality and authenticity, Kitbag sources officially licensed merchandise, ensuring customers receive genuine products.
Targeting both individual consumers and sports organizations, Kitbag aims to meet the needs of fans seeking to express their loyalty through merchandise. The platform is designed for user convenience, featuring an intuitive interface that allows customers to easily browse and purchase items online. By providing a comprehensive range of sports-related products, Kitbag positions itself as a go-to destination for avid sports fans.
Kitbag receives a mix of feedback from customers, with a notable portion praising the fast delivery and quality of products. Many reviewers highlight their satisfaction with the speed of service, noting that items often arrive quickly and securely.
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However, a significant number of complaints revolve around order accuracy, with customers frequently reporting receiving incorrect items or experiencing issues with customer service. Some express frustration over delayed responses and lack of resolution for their problems, particularly regarding returns and refunds. Despite these challenges, several consumers emphasize their positive experiences, appreciating the overall quality and value of the products. The sentiment is mixed, with a majority leaning towards positive experiences, but the recurring issues with order fulfillment and customer support cannot be overlooked.
Each source counts by its number of reviews. Only reviews written by people are scored.
Rating, volume, share of the score, six-month trend and fake-review risk for each source
Source
Rating
Reviews
Weight
6-mo
Fake risk
★
Trustpilot
Imported Trustpilot reviews
3.8
100
100%
-1.2
● Medium
3.8 / 5 overall
=
100 reviews across 1 scored source
How fake risk works ⓘ
Reputation trend
Monthly average rating from reviews written by people · latest review Jul 2025.
Last 3 months
2.9▼ 1.2
12-month avg
3.8
All-time
3.8
Category avg
4.0
Monthly averageCategory average
Monthly average rating and review count
Month
Average
Reviews
Apr 25
4.1
76
May 25
3.5
12
Jun 25
2.5
11
Jul 25
1.0
1
What people praise & complain about
Share of positive (4–5★) and negative (1–2★) reviews mentioning each topic · based on the 100 most recent reviews.
Top praiseof 69 positive reviews
Delivery54%
37 mentions
Fast & efficient46%
32 mentions
Quality23%
16 mentions
Customer service17%
12 mentions
“I was nervous about placing an order in light of the negative reviews, and it appears this website has a bunch of dup...”
On “Delivery” · Jun 29, 2025
Top complaintsof 28 negative reviews
Payment issues32%
9 mentions
Customer service21%
6 mentions
Shipping21%
6 mentions
Delivery18%
5 mentions
“Avoid at All Costs – Unreliable Service and Broken Promises
I placed an express delivery order with Kitbag on Monday...”
On “Payment issues” · Jun 6, 2025
How it compares
Same method for every company: overall rating, legitimacy checks, the average rating of reviews mentioning each area and the 6-month trend · Clothing Stores.
Overall rating and review count for this company and similar companies
Awful experience. Kitbag sent the wrong order, when I tried to contact them they ignored my messages and then reported their policy didn’t allow for an exchange, despite them sending me the wrong order. Would never use again. Paid more elsewhere to get my son’s football kit on time and as ordered.
I need a replacement Portugal strip for my grandson as the one I had bought in Portugal was too small and they would not replace it. I found kitbag online and they delivered on excellent timescale reducing the disappointment for my 6 year old grandson. Thank you
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Bought two tee shirts. - Claret L and Blue XL. They were identical in size. Called Kitbag who immediately refunded me, including carriage. I ordered a second XL on basis that I couldn't be unlucky twice. It was only marginally bigger than the large but I kept it. (I'll lose some weight) Great shirts, reasonable price, fast delivery and excellent service if there is a problem. Can't really ask for more - but be wary of the size issue ....unless I got two from a bad batch.
Ich habe Trikot BVB schon zurückgeschickt und trotzdem muss ich es bezahlen. Ich hatte das Problem gemeldet und keiner hat es reagiert deswegen finde ich schlecht.
I got sent the wrong item and emailed them 3 times to arrange a refund and no reply I am out of pocket and my children didn’t have their kits for thier birthday parties would not recommend using this website
Kitbag is an online retail platform specializing in sports merchandise, offering a wide selection of apparel, accessories, and memorabilia for fans of various sports. The company provides products from a range of teams and leagues, catering to sports enthusiasts looking to support their favorite clubs. With a focus on quality and authenticity, Kitbag sources officially licensed merchandise, ensuring customers receive genuine products.
Targeting both individual consumers and sports organizations, Kitbag aims to meet the needs of fans seeking to express their loyalty through merchandise. The platform is designed for user convenience, featuring an intuitive interface that allows customers to easily browse and purchase items online. By providing a comprehensive range of sports-related products, Kitbag positions itself as a go-to destination for avid sports fans.