48 Mobile is a telecommunications company based in Ireland, specializing in providing mobile services tailored to meet the needs of individual consumers and businesses. With a focus on delivering flexible mobile plans and competitive pricing, the company aims to enhance the mobile experience for its customers. 48 Mobile offers a variety of pay-as-you-go options, ensuring that users can choose plans that suit their specific usage requirements.
The target market for 48 Mobile includes both casual mobile users and those seeking more robust communication solutions. The company's offerings are designed to appeal to a diverse customer base, prioritizing user convenience and satisfaction. By positioning itself as a customer-centric mobile provider, 48 Mobile is dedicated to changing the way consumers engage with mobile technology. For more information, visit their website at 48.ie.
48 Mobile receives a predominantly negative reception from its users, with many expressing frustration over service quality and network reliability. Reviewers frequently mention issues with data connectivity, describing it as unstable or nonexistent, with some reporting speeds as low as 0.2 mb/s.
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Complaints about roaming capabilities are also common, with customers stating that the service fails to work properly when traveling abroad. While a minority of users praise the network for its competitive pricing and decent data speeds within Ireland, they often note significant drawbacks, such as the lack of Wi-Fi calling and complicated roaming setups. Overall, the sentiment leans heavily towards dissatisfaction, with many advising potential customers to consider other options.
Each source counts by its number of reviews. Only reviews written by people are scored.
Rating, volume, share of the score, six-month trend and fake-review risk for each source
Source
Rating
Reviews
Weight
6-mo
Fake risk
★
Trustpilot
Imported Trustpilot reviews
2.2
416
100%
-0.5
● Low
2.2 / 5 overall
=
416 reviews across 1 scored source
How fake risk works ⓘ
Reputation trend
Monthly average rating from reviews written by people · latest review Aug 2025.
Last 3 months
1.8▼ 0.5
12-month avg
1.9
All-time
2.2
Category avg
3.8
Monthly averageCategory average
Monthly average rating and review count
Month
Average
Reviews
Sep 24
2.6
7
Oct 24
2.7
9
Nov 24
1.3
4
Dec 24
1.0
5
Jan 25
1.2
6
Feb 25
1.0
3
Mar 25
1.7
6
Apr 25
1.8
5
May 25
4.0
4
Jun 25
2.2
6
Jul 25
1.1
7
Aug 25
2.4
5
What people praise & complain about
Share of positive (4–5★) and negative (1–2★) reviews mentioning each topic · based on the 416 most recent reviews.
Top praiseof 111 positive reviews
Customer service45%
50 mentions
Prices & value41%
45 mentions
Fast & efficient17%
19 mentions
Website & app14%
15 mentions
“The best and cheapest network provider in the whole of Ireland”
On “Customer service” · Aug 7, 2025
Top complaintsof 287 negative reviews
Customer service52%
149 mentions
Pricing14%
41 mentions
Payment issues14%
39 mentions
Account issues6%
17 mentions
“Sim didn't work made me change setting update apn about 4 times and customer service was real snarky”
On “Customer service” · Aug 17, 2025
How it compares
Same method for every company: overall rating, legitimacy checks, the average rating of reviews mentioning each area and the 6-month trend · Mobile Carriers.
Overall rating and review count for this company and similar companies
First of all:
Mobile Data Roaming does not work when abroad: Spain, Scotland and I suppose it would not work properly anywhere.
Secondly: I am not able to make any phone calls or send a message, at every attempt got a message "NOT REGISTERED ON NETWORK"
Very disappointing
Hello this 48 mobile is a load of crap the signal bar on my brand new phone was only 1 bar signal sim card deal cost as they say 12.99 but never mention you have to pay an extra 12.99 on top of the already 12.99 deal bundle of activation scam god knows who owns 48 but my god worse than eir mobile
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Only with them for 9 days. Blocked me from 5g access. Another Virtual operator than just wants your details to sell on to the highest bidder. Stay away from virtual operators, and stay well clear of their parent company "3"-most corrupt mobile provider in Europe.
I have been a customer for over a couple of years but today was the last straw. I tried to use my rewards link to obtain the free credit and a €10 Penney’s voucher for myself and a friend. I sent the link to my friend but it wouldn’t work. I then spent an hour and a half with two of their chat employees. One of which told my friend to set up an account anyways. My friend said we wouldn’t get the rewards if they did that. They then said to send another code. Again, I explained that the code is linked to my account and it remains the same, irrespective of who I send it to. Eventually, they told me the code doesn’t work and it will take up to 10 working days to investigate. This is not the first time this has happened. It happened last year but I didn’t bother to investigate it at the time. Furthermore, when you need to send a text to the PTSB, it won’t send because 48.ie thinks you are texting a premium service. They have now lost a customer and a potential one because of their extremely poor service.
A poor rating, in the 5 years I have been a customer I have never had roaming work abroad. No WiFi calling and poor coverage in my home . Only stayed because I had a 7.99 deal, but it’s time to roam in peace, I’m off to a good provider.
When in Ireland, everything works well. We went abroad in Europe and didn't have any reception. We tried all troubleshooting steps and nothing worked. We not only had to buy a third party SIM card but it ruined the holiday. The support is robotic, has poor English skills and doesn't even understand simple questions. They sent me a semi-sarcastic, standard "apology". If you want a reliable service while travelling, this is not the carrier for you. Also, I recruited someone to 48, only to learn that Uber Eats does not deliver to my town, so I had to forfeit the bonus/it expired. They also had the same experience with Roaming. Lesson learned.
I have been with them for many years, attracted by the 7.99/month cost. It has always been a horrible service, abroad I cannot get the data service to work efficiently and even in Ireland I cannot receive calls most of the times and they have never been able to fix the issue. I have changed the physical SIM card a couple of times, but the problem never went away. It is a disgrace, because at the same price I have a foreign SIM card, and it works like a charm. I will have to switch to another provider, unfortunately, and pay the rip off prices that Ireland offers.
It only works smooth in Ireland. Please don’t use it for travel, I can make calls but there is no access to internet. In todays age with online shopping,checkin, booking is pretty useless. Thank god I have two phones so I can hotspot from my vodafone 🥵
I have been with 48 for about three years on the very keen €7.99 pm. My data/voice roaming has never worked. The technical team have failed to solve the problem. I have been to Northern Ireland, Spain, Italy, Bulgaria, Greece and not a shred of coverage did I have.
Also, the final straw for me was this week when I got cut off when their auto-renew function failed. No warning or grace period. Just cut off. No voice or data despite this being their error. I was left without any service for nearly 12 hours. I will find a new provider soon.
Just a simple great service, calls, texts unlimited data, mostly on 5g . One simple payment of €12.99 per month, what could you possibly no like about this? Im with 48 for over six years as are all of my family and friends. Ok you do need to read the instructions when going abroad, but what do people expect thinking that each country are the same when it comes their mobile networks. The people here who are giving one star should have have read the instructions,have bank problems before they signed up to 48 we have had no problems and any Ive heard of have been sorted out with no problems, fools and their money are easily parted , so if you cant read and cant do online bank or shopping stay with your overpriced provider.
Bank declined one month payment due to freezing my account for possibly fraud activity. My service was immediately stopped and though I paid 30 euro into my account my service has not been returned. I have tried to renew my monthly subscription but 48 is blocking me everytime. So frustrated I am looking at other companies
So far, (3 weeks in) it is,what it says on the tin. Haven't used roaming yet but within Ireland, speed is good, no data or calls dropped. It's on the 3 network and it just seems to work. It was easy to set up, sim arrived within 5 days, phone was previously on 3 network so no unlocking required. Based on my experience so far, I'm not sure how the negative reviews are warranted. We'll see how it performs over the coming months but pretty impressed so far.
I only gave them one star because I cant select lower.
Stay away from this shower of gangsters.
They somehow managed to pay for someone elses account with my card and refused to give a refund. The two agents I dealt with were the most horrible people I ever dealt with.
They told me initially that they would refund me, then to do a charge back - which I couldnt do because it was passed the visa rules. Then they told me to contact the person directly. Then they stopped replying to me. Absolutely horrible.
It is a fun.... I activated my sim worked few hours..... Now it is not workings since to days... Neithor call or data... If i could get my refund it will be great... And this headache cn avaoid
48 Mobile is a telecommunications company based in Ireland, specializing in providing mobile services tailored to meet the needs of individual consumers and businesses. With a focus on delivering flexible mobile plans and competitive pricing, the company aims to enhance the mobile experience for its customers. 48 Mobile offers a variety of pay-as-you-go options, ensuring that users can choose plans that suit their specific usage requirements.
The target market for 48 Mobile includes both casual mobile users and those seeking more robust communication solutions. The company's offerings are designed to appeal to a diverse customer base, prioritizing user convenience and satisfaction. By positioning itself as a customer-centric mobile provider, 48 Mobile is dedicated to changing the way consumers engage with mobile technology. For more information, visit their website at 48.ie.