Vine Apparel is an Australian-owned online retailer specializing in women’s clothing designed for various occasions. The company offers a diverse range of apparel, including dresses, tops, bottoms, and accessories, all aimed at providing customers with practical and stylish options for everyday wear. With a focus on affordability, Vine Apparel features a dedicated sale section where customers can find items at reduced prices, ensuring that getting dressed is both easy and budget-friendly.
Targeting women seeking fashionable yet functional clothing, Vine Apparel caters to a broad audience, including those looking for casual, work, and occasion-specific outfits. The company emphasizes a user-friendly shopping experience, allowing customers to browse by fit, style, and price. By prioritizing reliability and practicality, Vine Apparel aims to meet the needs of modern women who appreciate convenience and quality in their wardrobe choices.
Vine Apparel receives a generally positive reception from customers, with many praising the quality and fit of their clothing. Reviewers frequently express satisfaction with items like the Whitley jeans and Stella dress, highlighting the accurate sizing and stylish designs.
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The customer service is also noted as exceptional, with several consumers appreciating the quick delivery and helpful staff. However, there are notable complaints regarding sizing inconsistencies and the quality of some materials, with a few customers expressing disappointment in their purchases. Issues with the return policy also surface, as some find it less than hassle-free. Overall, while many love the apparel and service, concerns about product quality and returns temper the enthusiasm. The sentiment leans positive, but with room for improvement.
Each source counts by its number of reviews. Only reviews written by people are scored.
Rating, volume, share of the score, six-month trend and fake-review risk for each source
Source
Rating
Reviews
Weight
6-mo
Fake risk
★
Trustpilot
Imported Trustpilot reviews
4.0
60
100%
-0.6
● Low
4.0 / 5 overall
=
60 reviews across 1 scored source
How fake risk works ⓘ
Reputation trend
Monthly average rating from reviews written by people · latest review Jul 2025.
Last 3 months
4.4▼ 0.6
12-month avg
4.1
All-time
4.0
Category avg
4.0
Monthly averageCategory average
Monthly average rating and review count
Month
Average
Reviews
Aug 24
2.7
6
Sep 24
3.0
2
Oct 24
5.0
6
Nov 24
3.9
8
Dec 24
4.3
3
Jan 25
3.7
3
Feb 25
5.0
2
Mar 25
5.0
1
Apr 25
5.0
4
May 25
5.0
1
Jun 25
4.0
4
Jul 25
5.0
2
What people praise & complain about
Share of positive (4–5★) and negative (1–2★) reviews mentioning each topic · based on the 60 most recent reviews.
Top praiseof 43 positive reviews
Customer service33%
14 mentions
Delivery30%
13 mentions
Quality21%
9 mentions
Fast & efficient21%
9 mentions
“Plus, the customer service is top-notch”
On “Customer service” · Apr 29, 2025
Top complaintsof 14 negative reviews
Returns64%
9 mentions
Payment issues43%
6 mentions
Quality36%
5 mentions
Refund29%
4 mentions
“I want a hassle free decent fabric garments with no hassle returns”
On “Returns” · Jun 24, 2025
How it compares
Same method for every company: overall rating, legitimacy checks, the average rating of reviews mentioning each area and the 6-month trend · Shopping & Fashion.
Overall rating and review count for this company and similar companies
My issue with Vine Apparel is their returns policy which is quite plainly a rip off and means for them to improve their profit margin.
Tallying up postage two ways and the 10% handling fee amounted to $25 to return jeans that were too big.
Won't be shopping with them again.
“I’m happy with my purchase. The dress is almost exactly as described on the website: soft, light, floaty fabric, and super roomy and comfy. The only thing I didn’t like is the length. The model is wearing a size S/M dress, and she’s 175 cm tall. On her, the dress reaches almost to her ankles on the sides. I purchased the same dress and am 164 cm tall, but the dress falls just below my knees. So, what I saw on the website doesn’t match what I actually received, which is why I gave it a 3-star review.
Apart from that, it’s a beautiful dress.”
I watched many videos and looked at photos of dresses worn by size 14 model as shopping online isn’t something I normally do due to how clothes fit with my size & pear shape.
My dresses arrived so fast! I loved opening them up & the best part was each dress I ordered fitted my shape perfectly!!! Thin flowy fabric- like Bali dresses but with shape, design & style.
I will live in these over Perth summer!!
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I received my order today and just wanted to say wow, the Petite Whitley jeans are the bomb !!!
I am vertically challenged 152cm tall, and finding jeans that fit well and look great is a struggle. I tried them on and they fit perfectly, I even think I look a little taller !!
Very happy with my purchase :)
Great choice and excellent service. Everything met my expectations. After a medical incident my whole body form changed. After a life time of being slim and trim, ex-dancer and ice-skater, the gaining of 7 kilos plus was a shock. My whole wardrobe needed to change. Vine Apparel helped with both the choice and the price. I cannot thank you enough for helping me through a very difficult time in my life.
Returns policy is crap, have to pay $8.95 to return and then buy satchel to put it in (couldn’t use the bag it came in as I ripped it open). You don’t get the full amount for the garment back, which I don’t understand at all & they only do store credit.
Shorts look like they were from Shein and were $59.
Have used this company before, but disheartened by this purchase
I recently placed an order with Vine Apparel, and unfortunately, the package was lost due to a failure on Australia Post’s part. Despite having no control over the situation, Vine Apparel went above and beyond to resolve the issue, and I couldn’t be more grateful.
From the moment I reached out to their customer service team, I was met with understanding, empathy, and a genuine willingness to help. Not only did they immediately investigate the situation, but they also took proactive steps offering a more than reasonable resolution, despite it being a third-party issue. The team’s communication was clear, timely, and reassuring every step of the way, making an otherwise frustrating situation feel entirely manageable.
In an age where excellent customer service can sometimes feel like a rarity, Vine Apparel truly stands out. It’s clear they care deeply about their customers and are committed to ensuring a positive shopping experience, no matter the challenges.
I’m not only impressed by the quality of their products but also by the integrity and care they show in handling situations like this. Thank you, Vine Apparel, for turning a stressful moment into a reminder of why great service matters. I will definitely be a loyal customer going forward and will happily recommend you to anyone in search of stylish, high-quality fashion paired with outstanding customer care.🥰
Ok Vine Apparel
I officially LOVE you guys!!
Have often seen your Facebook ads love the clothes but never went out of my comfort zone and ordered .. the other day I was.. be brave! once I sussed you were a legit sight (overly cautious been burnt before) I ordered a top and pair of jeans .. the sizes were perfect!!
I have for a long time not treated myself because when I did I was often left disappointed and feeling more than crap about myself.
I tried the shirt on first loved it light and pretty .. not the usual hide my body stuff I go for & not black! .. then I looked at the pants and thought... mm you haven't had a good day at work this may not end well there may be tears .. they at first looked small .. pulled them up comfortable, perfect fit (your size guides are so accurate) and they look great!! NO TEARS!!
Thank You for making me smile in the mirror that happens rarely these days!!
I will be buying again real soon!!
I’ve just finished work for the day..exhausted, and I’ve
just put on my new comfy pj’s (they really are beautiful) and
sitting on the lounge looking up dresses on your website thinking
to myself “gosh everything I’ve ever purchased off you has been
so amazing and such a surprise with the fit and make! I then
thought to myself, I must tell them how happy I’ve been - that
things fit and garment are comfortable! I’ve spent thousands on
clothes trying to find fit and comfort (even trying expensive
brands) and I’ve always been disappointed and sad that I can
never find anything….then I found you! Thank you from the bottom
of my comfy heart ❤️ - Simone
I have purchased many times from Vine Apparel...love the variety. Just received my second pair of Leopard Jeans, love them...I'm losing weight so I'm sizing down. Always delivered quickly too.
Vine apparel always provides excellent customer service and quality products. Just attended a wedding wearing the Lotus dress in Ocean Blue and I received so many compliments.
I’ve been buying from Vine Apparel for a few years now. Everything I ordered has been to my satisfaction and even when I ordered something that didn’t end up suiting me there was no issue in returning it. I sincerely like their clothes, also find the sizes generous so something to keep in mind. Highly recommend!
Great Service - Purchased 2 shirts and needed to send one back for a store credit. Process was efficient and I received today my e-gift card. Thank you VineApparel for your exceptional service.
Absolutely love VA fast delivery, quality product and value for money! First delivery a month ago and I have order two more times with the same results!!
The most disgusting and unethical business I’ve ever had the misfortune of dealing with. Incredibly cheap poor quality substandard garments coupled with the most unprofessional, dishonest and entitled customer service. But the main issue with this business is the unethical, unscrupulous and incompetent way they choose to conduct their business. From the extreme lack of quality control and customer service to the appalling shipping terms and returns!!….
Firstly, when paying “standard shipping” they say it will take 3-5 days to “process” the order before dispatching from their warehouse. However, if you upgrade to “express shipping” they will “process” the order and dispatch from their warehouse the same day.
When calling them out on this and stating this has nothing to do with the actual Australia Post “shipping” times but instead of their incompetence in processing an order with alacrity (unless paying extra for “express shipping”) I was met with denial, dishonesty and belligerence.
Secondly, I have placed 7 orders over a period of 3 years totalling 23 items. Out of 23 items only 8 items have been wearable.
If the items haven’t been faulty then they have been of incredibly poor substandard configuration and composition and have needed to be returned, OR their unethical business practices have necessitated me to cancel the order. Then you have to wait for an unreasonable lengthy duration for a refund to become available to you.
Thirdly, not only do you have to wait up to 2 weeks to receive your order (if you don’t pay “express shipping”!!.. more like “same day processing and dispatch”) then you have to pay to return their inferior garments at your own cost!! Not to mention the 10% handling fee they have the audacity to charge on top!!
I will never purchase from this unethical business ever again and encourage others to do the same. We all need to support businesses that we can trust with quality merchandise and professional customer service of which this business is most severely lacking.
I purchased the Amelie dress for my son's wedding....it was amazing and I had so many compliments. I also wore the Sparrow poncho and the whole outfit was just perfect.
Thank you Vine Apparel for your efficiency and the items arrived within 2 days.
I unfortunately confused this company either another one due to a similar name. I have had no unpleasant dealings with this company, other than a very polite letter from its owner.
I took a chance ordering clothing online, I was so glad I did. Vine Apparel were incredibly responsive to email questions, their sizing measurements were very helpful and accurate. And I love all the clothing I bought. Highly recommend. Also fast delivery to New Zealand
Tops are way oversized & made from cheap material.
I ordered a size 14 as I’m usually a size 12 - 14.
Unless I’ve got a measuring tape TBH I will go by the sizes given.
In the description it states that “ model” is wearing a size 8, but the next size up fm small medium is obviously a medium large.
The size 14 was very large, I would call a size 16 / 18.
So I can’t wear them.
You will receive a generic response “ sizing and product information as we can”.
I risked another order & went for the small / medium size.
This was yet another oversized top. This order was about a size 14 - 16. I will be giving it to charity as the item is again, far too big.
I have unsubscribed from Vine Apparel & will not be buying from there again.
A lot of my money wasted.
My Mother-in-law purchased a denim skirt for me which I received in worn condition. The lining of both pockets was heavily pilled, the inside of the skirt had wear marks and a label on the belt was faded and literally hanging on by a thread.
Apparently this is the quality they are happy with as they did not deem this ‘faulty by manufacture’. Instead the reasoning was because they wash the skirt first to give it a ‘worn’ look, and therefore these defects were acceptable to them.
We were given the option to return it- however we would need to pay the return postage as well as the restocking fee. WOW. I'm left to pay for a skirt that is not as advertised (nowhere on the page did it say the skirt was a ‘worn’ look) and this is what to expect.
If this is what they deem as acceptable condition for their clothing, maybe they need to advertise the fact: ‘be aware our clothing will include pre-worn, pre-pilled material and unreadable damaged tags’!
Vine Apparel is an Australian-owned online retailer specializing in women’s clothing designed for various occasions. The company offers a diverse range of apparel, including dresses, tops, bottoms, and accessories, all aimed at providing customers with practical and stylish options for everyday wear. With a focus on affordability, Vine Apparel features a dedicated sale section where customers can find items at reduced prices, ensuring that getting dressed is both easy and budget-friendly.
Targeting women seeking fashionable yet functional clothing, Vine Apparel caters to a broad audience, including those looking for casual, work, and occasion-specific outfits. The company emphasizes a user-friendly shopping experience, allowing customers to browse by fit, style, and price. By prioritizing reliability and practicality, Vine Apparel aims to meet the needs of modern women who appreciate convenience and quality in their wardrobe choices.