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Mobile Direct is an online retailer specializing in mobile devices and accessories, operating through their website, mobiledirectonline.co.uk. The company offers a wide selection of products, including refurbished smartphones, tablets, and smartwatches from leading brands such as Apple. Customers can find popular models like the iPhone 15 series and iPads at competitive prices, often accompanied by discounts. The platform caters to a diverse customer base seeking quality electronics at affordable rates. Mobile Direct emphasizes convenience with services like free delivery across the UK and the option for interest-free installments, making it easier for consumers to manage their purchases. All refurbished devices are thoroughly tested and certified by reputable partners, ensuring that customers receive reliable products.
Mobile Direct receives high praise from customers for its excellent service, fast delivery, and competitive pricing on phones. Many reviewers highlight the quick turnaround, with several noting that their devices arrived within two days and were in immaculate condition.
Consumers appreciate the variety of payment options and the ease of the ordering process. However, there are notable complaints regarding product quality, with some customers reporting issues such as receiving broken or faulty phones. A few reviews mention difficulties with refunds and the company's response to these problems. Despite these critical points, the overall sentiment remains largely positive, reflecting a strong customer satisfaction with the service and products offered.
Summary generated with AI from recent reviews
Each source counts by its number of reviews. Only reviews written by people are scored.
| Source | Rating | Reviews | Weight | 6-mo | Fake risk |
|---|---|---|---|---|---|
Trustpilot Imported Trustpilot reviews | 4.5 | 1,056 | 100% | -0.2 | ● Low |
Monthly average rating from reviews written by people · latest review Aug 2025.
| Month | Average | Reviews |
|---|---|---|
| Sep 24 | 4.9 | 24 |
| Oct 24 | 4.6 | 28 |
| Nov 24 | 4.2 | 26 |
| Dec 24 | 4.5 | 30 |
| Jan 25 | 4.5 | 32 |
| Feb 25 | 4.7 | 24 |
| Mar 25 | 4.7 | 46 |
| Apr 25 | 4.4 | 29 |
| May 25 | 5.0 | 35 |
| Jun 25 | 4.5 | 46 |
| Jul 25 | 4.6 | 37 |
| Aug 25 | 4.6 | 47 |
Share of positive (4–5★) and negative (1–2★) reviews mentioning each topic · based on the 500 most recent reviews.
“Great phone so far”
“So apparently the hour I’ve had my phone I’ve smashed the screen or crushed it and the only way I can get it back is...”
Same method for every company: overall rating, legitimacy checks, the average rating of reviews mentioning each area and the 6-month trend · Mobile Phones.
| Company | Overall | Legit | Delivery | Service | Value | Trend | Reviews |
|---|---|---|---|---|---|---|---|
| 4.5 out of 5 (good) | 100 out of 100 | 4.7 out of 5 (good) | 4.6 out of 5 (good) | 4.6 out of 5 (good) | +2% | 1,056 | |
| 4.1 out of 5 (good) | 100 out of 100 | 4.6 out of 5 (good) | 4.6 out of 5 (good) | 4.0 out of 5 (good) | — | 1,060 | |
| 4.5 out of 5 (good) | 100 out of 100 | 4.4 out of 5 (good) | 4.8 out of 5 (good) | 4.3 out of 5 (good) | — | 1,060 | |
| 4.8 out of 5 (good) | 100 out of 100 | 4.7 out of 5 (good) | 4.9 out of 5 (good) | 4.9 out of 5 (good) | — | 1,000 | |
| 4.7 out of 5 (good) | 100 out of 100 | 4.6 out of 5 (good) | 4.9 out of 5 (good) | 4.6 out of 5 (good) | — | 541 |
Bottom line: Mobile Direct is #3 of 5 on overall rating in this group. On service, Mobile Monster scores higher (4.9 vs 4.6).
500 reviews of Mobile Direct. Filter by what matters to you.
The best online phones!
Meant to be shipped same day. Still waiting 6 days after, customer service absolutely shocking and when they finally reply they made lies about having to contact Royal Mail for the tracking number, that is not how Royal Mail works you just never shipped it and still haven’t after stating you would several times. If they don’t reply I’m going to have to charge back have no other option this is a disgrace
Customer service resolved the issue. Happy outcome 😃
Anyone can write a CrowdTrust review. People who write reviews have ownership to edit or delete them at any time, and they'll be displayed as long as an account is active.
I purchased a phone under order number 99332. It was was described as "opened never used". It arrived fairly quickly but was faulty. Essentially the battery life was abnormally short, the phone went from a full charge to virtually nothing in a few hours with only very trivial use. I called the helpline to advise of the fault, I was surprised to be told that it was probably because the phone had been used a lot "in the shops". I pointed out that I purchased the item as "never used" so it was evidently mis-sold to me, I was now being told it was in fact a used phone. The call handler tried to argue that when they describe an item as "never used" what they really mean is it was not used by people other than shop workers. I asked for a refund, I was advised to send an email. I did so on 18 March 2024. I have chased repeatedly since with no response to date. I have no trust in this company for the reasons set out above. No response and no refund to date. UPDATE TO REVIEW 18.05.24: I have read the reply to my initial review from Mobile Direct. I thought I would provide an update. Firstly, having left my initial review on Trust Pilot, it is true that the company did then take action that day and respond to me advising me to send the phone back for a refund. I was grateful for this. However, I am surprised that the company's response on here says my emails went into junk/spam so they only saw them as a result of my review. This is because on 25.03.24, in chasing the company for a response to my emails, I spoke to the company and the operator looked up my email whilst I was on the phone with him, confirmed he could see my emails on the system and that they would respond very shortly (then did not). It seems very unlikely to me that the person I spoke to some time before my initial review was fabricating the fact he had my email and could see my email on screen, and much more likely the Mobile Direct response on Trust Pilot, saying it was a spam issue, is not true, however, I will let the reader decide. At the date of this review update, I have still had no refund, the returned phone was received by Mobile Direct on 29.04.24 (almost three weeks ago) for context. I have received no communication from the company since the return was made (but I sent it recorded so I know when it arrived).
Only had phone for about 2weeks but I’ve had no issues and delivery was prompt So satisfied with this
Quick delivery and received a brand new phone exactly as was shown.Value for money
Simple and trustworthy
Quick Delivery , as described.
They have very good products and very fast delivery. They also have good customer service. I wanted to change the iPad that I ordered and they helped me right away.
Do not buy from company don’t take any responsibility for broken items delivered and wen you try and email them about it they ignore your emails and cut your calls wen you ring there customer service is rubbish and I’ve been waiting 5 weeks now for a refund and all they say is they are waiting for Royal Mail no what happened it’s Royal Mail has refunded you the money and you have used that money to scam someone buy buying more dodgey phone to sell get my refund to me asap or I come to your store and take items simple as now cause your taking the mick
Fast & correct
Excellent buy
Great products, great value,delivered super fast. Items extremely well packaged. An item was missing but was sent immediately and received the next day. Look forward to purchasing from them again.
Bought a s10 supposed to be new. Didn't realise it was an international phone with 2g/3g only! The phone doesn't work and when I make calls the other person I'm calling says the signal is awful. I have elderly parents and need a good phone. This certainly isn't. I have to wait until November until I can get a new phone.
Phones doesnt even work properly absolute joke mate
** Edit ** Deserves 0* So I thought I had received a replacement phone to the same standard of my original purchase which was sold as opened and unused, this isn't the case! The replacement phone was a used water damaged handset with the original casing being badly glued on and the battery has failed after just a couple of months leaving it unreliable and now unusable. The company are ignoring my emails and clearly refuse to help after spending £299 with them, next step citizens advice and trading standards. NOW VOID** Excellent communication and outstanding customer service following a fault with my new phone, highly recommended company.
Received my new phone yesterday, good price ,easy website to browse, but my charger point is faulty, I have contacted this company but no reply as yet .
Excellent item. Fast delivery. As advertised & great saving. So good we bought it twice. Would recommend Mobile Direct.
Mobile Direct is an online retailer specializing in mobile devices and accessories, operating through their website, mobiledirectonline.co.uk. The company offers a wide selection of products, including refurbished smartphones, tablets, and smartwatches from leading brands such as Apple. Customers can find popular models like the iPhone 15 series and iPads at competitive prices, often accompanied by discounts. The platform caters to a diverse customer base seeking quality electronics at affordable rates. Mobile Direct emphasizes convenience with services like free delivery across the UK and the option for interest-free installments, making it easier for consumers to manage their purchases. All refurbished devices are thoroughly tested and certified by reputable partners, ensuring that customers receive reliable products.
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