Life Assure Medical Alert specializes in providing medical alert systems designed for seniors, enabling them to maintain their independence while ensuring their safety. The company offers a variety of products, including the Classic Home Medical Alert System and the Premium Mobile Plus Medical Alert System, which are tailored to meet the needs of elderly individuals who require immediate assistance in emergency situations. Targeting older adults and their families, Life Assure emphasizes its commitment to user-friendly solutions that facilitate quick access to help. The company operates without long-term contracts or hidden fees, providing a risk-free guarantee to its customers. By focusing on the unique requirements of seniors, Life Assure aims to enhance the quality of life for its users through reliable medical alert technology. For more information, visit their website at lifeassure.com.
Life Assure Medical Alert receives a generally positive reception from its users, with many praising the quick response times and helpful staff. Reviewers highlight the effectiveness of the service, noting that operators are always available to assist, even in non-emergency situations.
Customers appreciate the ease of setup and the support provided during the process. However, there are significant complaints regarding high-pressure sales tactics, with several individuals reporting unwanted follow-up calls after initial inquiries. Additionally, some users express dissatisfaction with the reliability of the device, mentioning issues such as false alarms and battery life concerns. Overall, while many customers find value in the service, the aggressive sales approach and device performance issues detract from the experience for some.
Summary generated with AI from recent reviews
Each source counts by its number of reviews. Only reviews written by people are scored.
| Source | Rating | Reviews | Weight | 6-mo | Fake risk |
|---|---|---|---|---|---|
Trustpilot Imported Trustpilot reviews | 4.2 | 163 | 100% | -0.4 | ● Low |
Monthly average rating from reviews written by people · latest review Aug 2025.
| Month | Average | Reviews |
|---|---|---|
| Oct 24 | 4.3 | 42 |
| Nov 24 | 4.7 | 38 |
| Dec 24 | 4.0 | 23 |
| Jan 25 | 2.5 | 6 |
| Feb 25 | 5.0 | 2 |
| Mar 25 | 4.1 | 9 |
| Apr 25 | 4.2 | 10 |
| May 25 | 4.6 | 10 |
| Jun 25 | 4.2 | 10 |
| Jul 25 | 3.9 | 11 |
| Aug 25 | 1.0 | 1 |
Share of positive (4–5★) and negative (1–2★) reviews mentioning each topic · based on the 163 most recent reviews.
“After procrastinating and delaying our need for some sort of medical alert system we decided to research the various...”
“The single most annoying customer service in the country”
Same method for every company: overall rating, legitimacy checks, the average rating of reviews mentioning each area and the 6-month trend · Medical Equipment.
| Company | Overall | Legit | Service | Value | Delivery | Trend | Reviews |
|---|---|---|---|---|---|---|---|
 | 4.2 out of 5 (good) | 100 out of 100 | 4.3 out of 5 (good) | 3.5 out of 5 (good) | 2.8 out of 5 (fair) | −4% | 163 |
| 4.6 out of 5 (good) | 100 out of 100 | 4.8 out of 5 (good) | 5.0 out of 5 (good) | 5.0 out of 5 (good) | — | 51 | |
| 4.6 out of 5 (good) | 100 out of 100 | 4.6 out of 5 (good) | 2.6 out of 5 (poor) | — | — | 1,000 | |
| 4.3 out of 5 (good) | 100 out of 100 | 4.9 out of 5 (good) | 4.6 out of 5 (good) | 3.5 out of 5 (good) | — | 100 | |
| 1.1 out of 5 (poor) | 100 out of 100 | — | — | — | — | 100 |
Bottom line: Life Assure Medical Alert is #4 of 5 on overall rating in this group. On delivery, PRO Test scores higher (5.0 vs 2.8).
163 reviews of Life Assure Medical Alert. Filter by what matters to you.
My wife called this company to get some basic information and pricing. During the call she was pressured to sign up immediately, she said she wanted to wait, now they call her 3 times a day. The more times they call the less we are interested in signing up with them.
I made an inquiry on my Mother's behalf and ended up getting a high pressure sales call several days later. I made it clear, several times, that I would review the information (which I asked be emailed to me) with my Mother and would not be making a decision on the call. She was relentless - trying to coerce me (your Mother could have a fall tonight!) into providing shipping and billing details. Also spent a lot of time reviewing the obvious benefits of a senior having a medical alert device - I already know this stuff...that's why I was inquiring! Very odd approach. I could definitely see a senior becoming flustered and signing a deal.
DO NOT contact this company! They will spam your phone. I signed up for the brochure info, and they have since called me SIX TIMES! I have blocked my phone number, but fear that they will just use another number and sell it.
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System never worked correctly would go off even if my husband hadn't fallen, very difficult to turn off the sound. Quit using it, and asked for account to be cancelled. Billed for another year -- two years of no use. Husband is in long term care no longer required. Unit was packed up and line land cancelled. Due to renovations unit cannot be found and the want to charge me $200 for replacing a unit that is over 5 years old and garbage -- do not use this company it is a scam
No good at all
The single most annoying customer service in the country. I want to return their crap and they refuse to provide the address.
You offered me a $50.00 Tim Hortons certificate for a avideo review whicjh I did and have not received the certificate. If you are not going to fulfil your promise then don't offer it.
I won The device I activate it when I can stop calling me
Very unhappy with my initial contact with this firm. I left a message requesting an urgent quote and in the meantime got a quote from a competitor, which was all I needed. I thenreceived FOUR subsequent calls from Life Assure trying to sell me products, when each time I told them I had received the information I needed, and did not need further information. After the second call I asked them not to call me back again, but I got two more pressuring calls. This kind of aggressive marketing is very unprofessional in my opinion.
Scammers who do high pressure sales tactics to vulnerable seniors. They sent out a unit, which she never opened or used, then charged her $89 a month for two months. She ordered on Nov 14, did not recieve until after Christmas due to Canada postal strike, yet still being charged. Had to cancel her credit card to prevent them from charging again, since online reviews indicate that though they indicate once they have their unit back they cancel the service, customers are still are being charged sometimes months afterwards.
I returned it months ago.
The device was not working properly and customer insisted it was good. Finally accepted and had to pay to return it. Took 2 weeks for they to send a new one just when canada post strike started. So in more tha 2 months I haven’t have a devuce
I found this was a product I did not need, especially at the relatively high price at which it was offered.
My last experience occurred because I leaned against the edge of the table and the alarm went off when contact was made. I was very embarrassed upon explaining this. The responder was very polite and made sure I was not injured.
Very incompetent. The clerk asked me 15 times for my address and never got it right. I waited an hour for the EMT service and fortunately a neighbor came and called 911 for me. They arrived in 5 minutes. I could have died if I had suffered a heart attack. Needless to say, I'm no longer a customer of this company.
Life Assure Medical Alert specializes in providing medical alert systems designed for seniors, enabling them to maintain their independence while ensuring their safety. The company offers a variety of products, including the Classic Home Medical Alert System and the Premium Mobile Plus Medical Alert System, which are tailored to meet the needs of elderly individuals who require immediate assistance in emergency situations. Targeting older adults and their families, Life Assure emphasizes its commitment to user-friendly solutions that facilitate quick access to help. The company operates without long-term contracts or hidden fees, providing a risk-free guarantee to its customers. By focusing on the unique requirements of seniors, Life Assure aims to enhance the quality of life for its users through reliable medical alert technology. For more information, visit their website at lifeassure.com.
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