Asda sim only deal
A nice easy transfer of my new sim deal with Asda

Asda Mobile is a telecommunications provider that offers a variety of SIM-only deals and mobile plans to consumers in the UK. The company operates on the Vodafone network, ensuring reliable coverage for 99% of the UK population. Asda Mobile caters to a wide range of customers, including those looking for budget-friendly options, as well as individuals seeking flexibility with their mobile plans. Their offerings include plans with data ranging from 10GB to unlimited, all featuring unlimited minutes and texts. Customers can choose between 12 and 24-month contracts or opt for monthly plans without a long-term commitment. Asda Mobile also provides additional features such as data rollover, allowing users to save unused data for future months, and roaming in 46 destinations. With a focus on affordability and transparency, Asda Mobile aims to deliver accessible mobile services to meet the diverse needs of its customers.
Asda Mobile receives a mixed response from consumers, reflecting both commendable service and notable frustrations. Many reviewers appreciate the excellent value and quick delivery of SIM cards, highlighting the helpfulness of customer service when issues arise.
Positive sentiments often mention the ease of switching to Asda and the reliability of the phone signal. However, significant complaints surface regarding the service quality, with some customers experiencing delays in receiving their SIM cards and difficulties with the website and app functionality. Issues such as slow internet speeds and limitations on purchasing multiple SIMs also contribute to dissatisfaction. Overall, while Asda Mobile offers good value and customer support, the service inconsistencies leave many users frustrated.
Summary generated with AI from recent reviews
Each source counts by its number of reviews. Only reviews written by people are scored.
| Source | Rating | Reviews | Weight | 6-mo | Fake risk |
|---|---|---|---|---|---|
Trustpilot Imported Trustpilot reviews | 3.8 | 1,060 | 100% | -0.4 | ● Low |
Monthly average rating from reviews written by people · latest review Aug 2025.
| Month | Average | Reviews |
|---|---|---|
| May 25 | 4.0 | 423 |
| Jun 25 | 3.6 | 359 |
| Jul 25 | 3.6 | 218 |
| Aug 25 | 3.4 | 60 |
Share of positive (4–5★) and negative (1–2★) reviews mentioning each topic · based on the 500 most recent reviews.
“Asda customer service was excellent”
“The service is a joke”
Same method for every company: overall rating, legitimacy checks, the average rating of reviews mentioning each area and the 6-month trend · Mobile Carriers.
| Company | Overall | Legit | Service | Value | Website & app | Trend | Reviews |
|---|---|---|---|---|---|---|---|
| 3.8 out of 5 (good) | 50 out of 100 | 3.8 out of 5 (good) | 4.1 out of 5 (good) | 2.1 out of 5 (poor) | — | 1,060 | |
| 3.3 out of 5 (fair) | 100 out of 100 | 3.1 out of 5 (fair) | 3.6 out of 5 (good) | 2.3 out of 5 (poor) | — | 1,060 | |
| 3.5 out of 5 (fair) | 100 out of 100 | 3.7 out of 5 (good) | 3.9 out of 5 (good) | 3.6 out of 5 (good) | — | 1,060 | |
| 4.6 out of 5 (good) | 100 out of 100 | 4.8 out of 5 (good) | 4.6 out of 5 (good) | 4.1 out of 5 (good) | — | 1,060 | |
| 3.9 out of 5 (good) | 100 out of 100 | — | — | 3.5 out of 5 (good) | — | 1,060 |
Bottom line: Asda Mobile is #3 of 5 on overall rating in this group. On website & app, Maya Mobile scores higher (4.1 vs 2.1).
1,060 reviews of Asda Mobile. Filter by what matters to you.
A nice easy transfer of my new sim deal with Asda
I cannot log into the mobile App and hence cannot see my account. Help desk have tried a few times and I will keep asking them. I conclude there are problems with the online system. Although the contract is a good deal I cannot recommend Asda mobile to anyone so far.
Great customer service
Poor experience overall, would not recommend. SIM card took longer than promised to arrive. Could not port old number across and customer service could not be reached by app, telephone or web enquiry form. No information available on what the reason was for the outage or when service would resume. When I eventually managed to speak to a representative, they gave me incorrect information on my cooling off period, telling me I was no longer able to cancel without incurring the full cancellation charge. When I queried this they changed their mind. Mobile data quality is shocking. Web pages seen to take an age to load and that’s only if there’s service in the area.
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Polarized pattern: few middle ratings. 61% of recent reviews are 4–5★ and 32% are 1–2★.
Great service been with asda for years Highly recommend
Website failed to load properly - issue with recapcha not actually showing, then contact form not working, then complaint form not working. When I finally managed to access the account after some 40 minutes it said my balance was zero despite my already having paid £5 before the sim arrived. It's the most hopeless experience I've ever had with a new SIM - would advise anyone thinking of using Asda mobile to avoid them completely- it's cheap but a really bad experience.
3 times in 1 year asda have stopped direct debit, with no notification. Website is OK but not user friendly. Tried to set up another direct debit 🙃 not sure if it has gone through. Again no notification 😒
Great service and great value
have just finally cancelled my 1 year contract with asda mobile (Never againe) 1 couldnt use the online payment on there website as they hav issues with the bank that i use so had to call them every month and give my bank detais evetry month 2 on one ocasion they lied to me and told me my contract was 6 months longer than it actually was and i had to sort it out without help from them 3 while trying to end my contract i was lied to again and was told if i cancelled my contract i would lose my phone number "and you woulnd want that would you" i had to insist on a pac code 4 they refused to send me o copy of the recorbung of my call to them even though i asked a few times
Great customer service and signal is better than my previous mobile network
Had a pay as you go sim for ages, changed to a contract for 12 months. All updated over the phone, easy. At end of 12 month contract, suddenly very hard to go back to pay as you go, hmm i wonder why. Found out after making several calls, that i can't just choose a new bundle for my sim as i did previously, had to have a new sim sent out, which the original asda support never told me about - AND IT WOULD BE A NEW PHONE NUMBER. After more calling and explaining I am keeping my original phone number, you know, the one all my log ins, banking, social and work is connected to and is VERY IMPORTANT, after more calls, receive a sim 5 days later. Put new sim in phone, NOT ACTIVATED. Old sim and my phone number disconnected and new sim dead. Now can't even phone ASDA as there's no line connection. Try to log in through app, says i have a contract which already came to an end last month. I've been put out so much I have actually gone to ofcom as I have lost 3 days work as a result of not having my phone number (i am a courier whose work DEPENDS ON IT). Beware, coy staff who will attempt to make it easy to get you from pay as go to contract, but hard when attempting to not renew your contract at the end of the period. UPDATE Had to call asda once more, as supposedly new sim would be updated to have my original phone number, 5 DAYS LATER, still NOTHING. Spoke to support on phone, girl had to call me back 1 hour later and then told me it would be 5 days more to update the new phone number to the new sim. Can not change the bundle as the app and log in says i am in a contract. Had to block asda by the bank from taking any payments. Now i've taken 4 phone lines off asda and switched to EE. AVOID.
Asda Mobile is a telecommunications provider that offers a variety of SIM-only deals and mobile plans to consumers in the UK. The company operates on the Vodafone network, ensuring reliable coverage for 99% of the UK population. Asda Mobile caters to a wide range of customers, including those looking for budget-friendly options, as well as individuals seeking flexibility with their mobile plans. Their offerings include plans with data ranging from 10GB to unlimited, all featuring unlimited minutes and texts. Customers can choose between 12 and 24-month contracts or opt for monthly plans without a long-term commitment. Asda Mobile also provides additional features such as data rollover, allowing users to save unused data for future months, and roaming in 46 destinations. With a focus on affordability and transparency, Asda Mobile aims to deliver accessible mobile services to meet the diverse needs of its customers.
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