Picnic is an online grocery delivery service based in the Netherlands, offering customers the convenience of ordering their groceries through a user-friendly app. The company focuses on providing a wide range of fresh and quality products, including dairy, meat, and baked goods sourced from local suppliers. Picnic aims to streamline the grocery shopping experience by ensuring low prices and free delivery directly to customers' homes. Targeting families and busy individuals, Picnic offers a selection of easy-to-prepare recipes that cater to various dietary needs while minimizing cooking time and complexity. With an emphasis on affordability and convenience, Picnic positions itself as a reliable option for consumers looking to efficiently manage their grocery needs without compromising on quality.
Reviewers express a mix of satisfaction and frustration with picnic.nl. Many customers appreciate the always friendly delivery drivers and timely service, highlighting the convenience of the app and the variety of products available.
However, significant complaints arise regarding product quality, with reports of stale bread, expired items, and thawed frozen goods. Additionally, issues with missing items and poor customer service are prevalent, as some consumers report difficulties in resolving problems and feeling ignored by the company. While some long-time customers have noted a decline in service quality over the years, others remain loyal due to the ease of use and positive delivery experiences. Overall, picnic.nl receives a predominantly positive sentiment, but the negative feedback indicates areas needing improvement.
Summary generated with AI from recent reviews
Each source counts by its number of reviews. Only reviews written by people are scored.
| Source | Rating | Reviews | Weight | 6-mo | Fake risk |
|---|---|---|---|---|---|
Trustpilot Imported Trustpilot reviews | 3.8 | 1,000 | 100% | -2.1 | ● Low |
Monthly average rating from reviews written by people · latest review Aug 2025.
| Month | Average | Reviews |
|---|---|---|
| Sep 24 | 2.5 | 51 |
| Oct 24 | 2.6 | 39 |
| Nov 24 | 2.4 | 31 |
| Dec 24 | 2.6 | 38 |
| Jan 25 | 2.9 | 50 |
| Feb 25 | 2.8 | 34 |
| Mar 25 | 4.7 | 568 |
| Apr 25 | 2.2 | 30 |
| May 25 | 3.0 | 30 |
| Jun 25 | 2.3 | 25 |
| Jul 25 | 2.5 | 26 |
| Aug 25 | 2.0 | 4 |
Share of positive (4–5★) and negative (1–2★) reviews mentioning each topic · based on the 500 most recent reviews.
“Goede service”
“Ernstig vermoeden verduistering pakket t”
Same method for every company: overall rating, legitimacy checks, the average rating of reviews mentioning each area and the 6-month trend · Grocery Stores.
| Company | Overall | Legit | Service | Website & app | Quality | Trend | Reviews |
|---|---|---|---|---|---|---|---|
 | 3.8 out of 5 (good) | 100 out of 100 | 4.3 out of 5 (good) | 4.0 out of 5 (good) | 4.5 out of 5 (good) | +63% | 1,000 |
| 4.6 out of 5 (good) | 100 out of 100 | 4.2 out of 5 (good) | 1.9 out of 5 (poor) | 3.9 out of 5 (good) | — | 1,000 | |
| 4.4 out of 5 (good) | 100 out of 100 | 4.7 out of 5 (good) | 4.4 out of 5 (good) | 4.4 out of 5 (good) | — | 100 | |
| 2.0 out of 5 (poor) | 100 out of 100 | 1.8 out of 5 (poor) | 2.1 out of 5 (poor) | 1.8 out of 5 (poor) | −5% | 72 | |
| 4.7 out of 5 (good) | 100 out of 100 | 4.9 out of 5 (good) | — | — | — | 51 |
Bottom line: picnic.nl is #4 of 5 on overall rating in this group. On service, Copenhagen Coffee Dealers scores higher (4.9 vs 4.3).
500 reviews of picnic.nl. Filter by what matters to you.
Picnic makes getting high quality groceries very convenient and easy. Their app is the best online grocery app I’ve ever used. Their fresh produce is excellent quality, I have no reservations ordering any of it. Their menus and week planning works very well and I use it nearly every week. Their delivery is dependable and easy to track on the app. I can’t imagine buying groceries any other way.
Super! Altijd goede producten en altijd een bezorgmoment beschikbaar op de dag die voor mij op dat moment het beste schikt.
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Wij bestellen voor een hele week eten. Iedere week. Soms een menu, wat we niet eten of standaard in huis hebben, van dat menu gooien we uit het winkelmandje. dat je niet alles hoeft te nemen is wel een pluspunt. Fijn van huis uit winkelen, vriendelijk personeel die het brengt. Is er iets niet goed, kapot of niet erbij, maar wel betaald, staat het voor de volgende keer weer in je mandje. Goede service. Wij zijn blij met picnic!
Super fijne supermarkt , vriendelijk personeel en goede services . Al zeker 5 jaar klant
Al jaaaaren picknick! Goede producten en goede service. Top!
Geweldige ervaring met deze online supermarkt! De bestelling zijn eenvoudig te plaatsen, de producten zijn vers, en de bezorging is altijd keurig op tijd. De bezorger brengt alles netjes tot aan de voordeur, wat ontzettend handig is. Een aanrader voor iedereen die gemak zoekt!
Goede producten, leuke bezorgers en altijd bezorging in afgesproken timeslot. In duurzame elektrische autootjes!
Doing the groceries from your home, and receiving it at your door. Within 10 minutes everything has it’s place. Saves a massive amount of time. Prices ok, delivery prompt and very friendly.
Altijd optijd en zo niet wordt het netjes gemeld levering altijd netjes en vriendelijk personeel
Goede kwaliteit, bezorging verloopt zoals afspraak. Wanneer iets niet klopt wordt het goed opgelost.
Easy to order and always frendly delivery. Fair price
Goedkoop, snel en altijd op tijd. Vergeet je bezorger niet fooi te geven!
Picnic is an online grocery delivery service based in the Netherlands, offering customers the convenience of ordering their groceries through a user-friendly app. The company focuses on providing a wide range of fresh and quality products, including dairy, meat, and baked goods sourced from local suppliers. Picnic aims to streamline the grocery shopping experience by ensuring low prices and free delivery directly to customers' homes. Targeting families and busy individuals, Picnic offers a selection of easy-to-prepare recipes that cater to various dietary needs while minimizing cooking time and complexity. With an emphasis on affordability and convenience, Picnic positions itself as a reliable option for consumers looking to efficiently manage their grocery needs without compromising on quality.
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