Firefly Car Rental is a vehicle rental service that specializes in providing affordable car rental options for vacation and holiday travel. The company operates through its website, fireflycarrental.com, where customers can easily access a range of rental cars at discounted rates. Firefly Car Rental is designed to cater to both leisure travelers and families seeking convenient transportation solutions during their trips.
With multiple locations available, Firefly Car Rental aims to offer quick and efficient service, ensuring customers can promptly access their rental vehicles upon arrival. The company focuses on delivering cost-effective options without compromising on quality, making it a suitable choice for budget-conscious travelers looking to explore their destinations with ease.
Firefly Car Rental has a poor customer experience.
Firefly Car Rental receives overwhelmingly negative feedback from customers, with a staggering 74% of reviews rating the service at 1 star. While some reviewers appreciate the good condition of the vehicles and commend the staff for their service, these positives are overshadowed by rampant complaints about deceptive practices.
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Many consumers report feeling scammed, particularly regarding insurance charges and unexpected fees, with terms like "insurance scam" and "overcharge" frequently appearing in reviews. Customers express frustration over poor communication, especially when dealing with flight delays and closed rental counters. The overall sentiment reflects a significant distrust in the company's practices, leading to a strong recommendation against using their services.
1,001 customer reviewsLatest review over a year ago
Where the score comes from
Each source counts by its number of reviews. Only reviews written by people are scored.
Rating, volume, share of the score, six-month trend and fake-review risk for each source
Source
Rating
Reviews
Weight
6-mo
Fake risk
★
Trustpilot
Imported Trustpilot reviews
2.2
1,001
100%
+0.3
● Low
2.2 / 5 overall
=
1,001 reviews across 1 scored source
How fake risk works ⓘ
Reputation trend
Monthly average rating from reviews written by people · latest review Jul 2025.
Last 3 months
1.4▲ 0.3
12-month avg
1.9
All-time
2.2
Category avg
3.8
Monthly averageCategory average
Monthly average rating and review count
Month
Average
Reviews
Aug 24
2.0
68
Sep 24
2.5
77
Oct 24
1.9
87
Nov 24
2.2
56
Dec 24
1.6
46
Jan 25
1.0
21
Feb 25
1.3
6
Mar 25
1.0
6
Apr 25
1.0
9
May 25
1.0
4
Jun 25
1.0
2
Jul 25
2.5
2
What people praise & complain about
Share of positive (4–5★) and negative (1–2★) reviews mentioning each topic · based on the 500 most recent reviews.
Top praiseof 125 positive reviews
Customer service29%
36 mentions
Easy to use21%
26 mentions
Prices & value19%
24 mentions
Fast & efficient17%
21 mentions
“Quick service at pickup and return”
On “Customer service” · Dec 11, 2024
Top complaintsof 370 negative reviews
Charges16%
61 mentions
Payment issues14%
53 mentions
Returns13%
47 mentions
Customer service9%
33 mentions
“Betrug mit estimated charges bei Firefly”
On “Charges” · Jun 3, 2025
How it compares
Same method for every company: overall rating, legitimacy checks, the average rating of reviews mentioning each area and the 6-month trend · Vehicles & Transportation.
Overall rating and review count for this company and similar companies
Take all necessary precautions when using Firefly!
Picked up car in Malaga Airport and was informed by firefly that everything was prepaid for an only had to submit card details for a safety deposit! They even pointed out that insurance was prepaid! After I got home I was charged for extra insurance! This company is not to be trusted! Take every precaution that you can if you have to use them!
Una vera truffa, sembra un noleggio low-cost ma in realtà trovano il modo di imbrogliarti e renderlo il più costoso.
Prenotato tramite Ryanair , noleggio per una settimana l'auto all'aeroporto di Malaga, senza assicurazione perché l'auto mi serve solo per raggiungere Granada e poi li resta ferma nel garage per una settimana, cosa che faccio ogni 2 mesi. Come tutti i noleggiatori di auto al banco chiedono insistentemente di fare con loro l'assicurazione, detto NO GRAZIE, spiegato che non mi serve, dice la tipa al banco OK e ribadisce che ho le franchigie da pagare in caso di problemi etc.ribadisco che lo so e non mi interessa quindi mi dice OK allora da firmare qui e qui. Non mi viene rilasciato nessun contratto. Dopo un mese controllando i movimenti della carta di credito mi trovo un addebito di € 258,42 da Hertz Dollar Firefly Madrid €.Considerando che il costo del noleggio era stato di € 127,654 già pagato a Ryanair contatto Ryanair la quale cortesemente e rapidamente risponde mandandomi il contratto tra il sottoscritto e Firefly dicendomi che avevo firmato un contratto di assicurazione completa con Firefly quindi loro come Ryanair non possono essere più coinvolti.
Ho contattato l'assistenza Firefly spiegando per e-mail tutto la quale mi risponde in prima battuta inviandomi il contratto firmato dicendo che bisogna sempre leggere con attenzione quello che si firma.
Ho riscritto chiedendo risposta scritta al perchè non mi hanno dato copia del contratto alla firma, neppure via e-mail, del perchè il pagamento è avvenuto solo dopo la riconsegna dell'auto senza danni ed ho ovviamente ribadito che quando si noleggia un auto c'è sempre comunque da firmare un contratto e pensavo di avere firmato quello.La risposta è stata che siccome mi avevano già risposto "leggere tutto prima di firmare" per loro il caso era chiuso.
Si tratta quindi di una doppia truffa ben orchestrata ,non solo ti fanno firmare con l'inganno un contratto che hai detto che non vuoi ma se avessi avuto un incidente o un problema non avendo in mano il contratto, non avendo ancora pagato e non sapendo di avere in essere un contratto sicuramente mi avrebbero fatto pagare tutte le franchigie del caso semplicemente non prendendo i soldi dalla carta di credito.
Da quello che ho letto quello che è capitato a me è capitato a molte altre persone.
Anche se si tratta di imbrogli fatti da dipendenti disonesti che più soldi portano via alla gente più prendono di provvigioni trovo davvero strano che una grande società come Hertz ammetta cose del genere, fatte a suo nome.
Purtroppo ho letto le recensioni quando era troppo tardi, FATE TUTTI MOLTA ATTENZIONE A QUESTA COMPAGNIA, MEGLIO QUALCHE EURO IN PIU' MA A SOCIETA DI NOLEGGIO ONESTE E CON BUONE REFERENZE.
Firefly Car Rental has a mix of customer reviews, with many expressing concerns about their policies and charges. However, they have numerous bookings and operate under the Hertz brand, which adds a layer of trust.
Is Firefly Car Rental a scam?
While some customers report negative experiences, including accusations of deceptive practices, many verified reviews highlight satisfactory service. It's essential to read through customer feedback patterns before booking.
What services does Firefly Car Rental offer?
Firefly Car Rental provides a variety of rental vehicles, including economy and larger family cars, catering to diverse transport needs at various locations.
What are the pricing and payment methods for Firefly Car Rental?
Pricing at Firefly Car Rental tends to be competitive, but customers should be aware of possible additional charges like airport surcharges and insurance fees, as noted in several reviews.
All 5 questions →Show fewer questions
How can I contact Firefly Car Rental for support?
Customers can reach Firefly Car Rental through their website's contact page or customer service number. However, feedback indicates that response times may vary.
Anyone can write a CrowdTrust review. People who write reviews have ownership to edit or delete them at any time, and they'll be displayed as long as an account is active.
Firefly Malaga airport OMG!
Got there early and asked which of 2 offices (opposite ends of the airport) to come back to, they told me the wrong one, walked back, and then to the other one in the midday sun. Then they told me if I didn't take the full insurance I would have to pay 1200 euro excess when I returned the car as they would 'find some damage', so my choice was pat 450 euro additional insurance or 1200 euro excess, the choice was mine. I kept asking, she kept insisting they would definitely take the 1200 euro. At this point I was too hot and tired to argue any more so I paid the 450. They then TWICE gave me the wrong car... After waiting for new keys, and spending most of the day in the airport, I eventually got a car. The lady behind the desk told me they are 'the Ryanair of car rentals' and don't make money on the rentals which is why they have yo take the 1200 euro excess after the car is returned. She recommended if I did like it to use another car rental next time!
AVOID AT ALL COST DO NOT USE. They tell you you will get full refund if returned with full tank, they told me I would get full refund. After 1 week of me leaving the country they have now taken £182 for no reason.
Great selection of cars, the people behind the counter were very nice. A long wait to collect our pre booked car so maybe something to consider a separate que for people who have pre booked this would speed things up.
Escroquerie! Prise de véhicule à l'aéroport de Malaga
Prise de véhicule à l'aéroport de Malaga avec coupons de mon agence de voyage incluant une assurance zero franchise via FLEXIBLE AUTO et là on me soutient que seul FireFly peut faire cette garantie. Pas de chance 1er mai donc impossible de contacter mon agence. On me dit de prendre l'option CWD et de régulariser au retour. Pas vraiment le choix si je veux avoir un véhicule et ne pas gâcher mes vacances. Mais au retour on m'envoie balader et me conseil de contacter le service client qui lui me repond que j'ai signé pour l'option CWD donc ils ne peuvent rien faire pour moi. Tout simplement de la vente forcée et de l'escroquerie.
A fuire!
Client Hertz régulier par mon entreprise, aucun problème. Etonnant qu'ils cautionnent ces pratiques frauduleuses.
Alicante airport, July 2024.
Additional insurance charges were included in the rental contract without my explicit consent. I signed the contract without further review because I believed that Firefly was a trustworthy business and an honest service provider. As a result, I ended up paying double what my rental should have cost me.
Excellent service, new vehicles, transparent prices, very easy pick up and return, honest car hire finally, rented here several times now and these are the best without a doubt, highly recommended 5*
Achtung!!! Finger weg. Hier werden sie beschissen. Uns wurde eine Versicherung aufgebrummt, obwohl wir bereits eine Versicherung über den Vermittler buchten. „Diese werde nicht anerkannt „ sagte man uns. Die Dame am Schalter bestand darauf, dass wir die Versicherung mitbuchen. Letztendlich hat das Fahrzeug mehr als das doppelte gekostet. Nie wieder!!!!
Firefly car rental via Wizz Air with unlawful consequences
I rented my Firefly car via Wizz Air website. Neither parties disclosed that Firefly charge 100Euros after 8pm for a pick in Faro. Due to Wizz Air flight being delayed by 3 hours, I arrived after 8pm. Firefly was aware of this delay. Hertz, the owner of Firefly, pick up on all rentals after 8pm. Hertz, tried to offer me various more costly solutions. Ultimately, I had no choice but to accept the 100Euros surcharge for the late pick up which was caused by Wizz Air or lose my rental. This situation felt like a collusive effort between Wizz Air, Firefly, and Hertz to extract additional fees from customers under unavoidable circumstances. Such practices are unfair and should be transparent from the start..
I did rent a car for 67 euros for a week, paid with my debit credit card (normal as usual), they asked me for a deposit of 335 euros that will be refunded at the end of the rent in all cases as I took full insurance.
In the end, they gave me back 88 euros, saying that because it's a debit card they won't refund me all.
It's written in the contract even clearly that all the money will be refunded, they kept pressing on me knowing that I should go for my flight and can't spend the day nagging with them, you can't email them or call, don't rent from them ever
Ein Stern, weil man weniger nicht geben kann. Die Mitarbeiterin vor Ort in Valencia lächelt einem falsch ins Gesicht, während Sie die Touristen betrügt und Extrakosten, wie eine doppelte Versicherung, von der Kreditkarte abbucht. Wir empfehlen stark diese Autovermietung zu meiden. Sollte es nicht anders gehen, dann verweigert jegliche Unterschriften und beruft euch auf den bereits online abgeschlossenen Vertrag.
Nous avons réservé et payé une location de voiture.
Nous avons attendu plus d une heure devant la guérite de location qui était fermée. Nous sommes répartis à pied avec nos valises
Des escros à eviter.
Firefly i Alicante lufthavn snyder en til at tegne forsikring. Da vi kom hjem blev der trukket 394€ for fuld forsikringdækning. Vi havde allerede tegnet en forsikring, da vi bookede bilen gennem Norwegian. Vi blev ikke spurgt om vi ønskede en forsikring gennem Firefly - fik blot besked på at skrive under. Så husk at tjekke kontrakten inden underskrift.
Diese spanische Autovermietung sind Verbrecher . Unglaublich ! Ich wurde vor einem Jahr um 460 Euro betrogen wegen einer untergejubelten extra Versicherung.
Unfassbar , die abgebrühten Mietarbeiter zocken hier in Seelenruhe die Leute ab und billiger Mietwagen und Herz schauen zu und sorgen für neue Opfer .
Abartig , ich setze keinen Fuß mehr nach Spanien , obwohl mein Bruder dort ein Haus hat . Einfach nur widerlich !Man sollte an die Medien gehen !!! Schade, dass man sich nicht gemeinsam gegen diese Verbrechermafia stark machen kann !!!
Ik geef 5 sterren voor de kwaliteit van de auto. Firefly krijgt van mij -5 sterren.
Al vele jaren huur ik per jaar 1x of meer een auto in Spanje voor periodes van 1 tot en met 3 weken. Niet bij Firefly maar andere autoverhuurders. Nooit problemen gehad met het huren tot vorig jaar.
De huurauto heb ik thuis geboekt bij booking.com en betaald aan booking.com inclusief volledige verzekering. De auto opgehaald en weer schadevrij ingeleverd bij Firefly luchthaven Malaga.
Na thuiskomst werd er door Firefly een bedrag inclusief verzekering van mijn creditcard afgeboekt. Uiteraard heb ik dit door de creditcardmaatschappij laten corrigeren omdat in mijn ogen deze incasso onterecht was.
Enkele maanden later ontvang ik een herinnering per mail van Firefly om te betalen. Uiteraard heb ik hier niet op gereageerd. Er volgde al snel daarna een mail van een Nederlands incassobureau. De vorderden het Firefly bedrag en incassokosten. Na een uitgebreide mailwisseling werd me duidelijk dat ik 'de Sjaak was'.
Om een eind te maken aan 'deze frustratie en irritatie' en om te voorkomen nog meer extra incassokosten te moeten betalen heb ik besloten om onder protest te betalen.
Nooit meer Firefly!
Firefly Car Rental is a vehicle rental service that specializes in providing affordable car rental options for vacation and holiday travel. The company operates through its website, fireflycarrental.com, where customers can easily access a range of rental cars at discounted rates. Firefly Car Rental is designed to cater to both leisure travelers and families seeking convenient transportation solutions during their trips.
With multiple locations available, Firefly Car Rental aims to offer quick and efficient service, ensuring customers can promptly access their rental vehicles upon arrival. The company focuses on delivering cost-effective options without compromising on quality, making it a suitable choice for budget-conscious travelers looking to explore their destinations with ease.